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~isPartOf:"Annals of tourism research : ATR ; a social sciences journal"
~isPartOf:"Journal of destination marketing & management"
~subject:"Brand management"
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Annals of tourism research : ATR ; a social sciences journal
Journal of destination marketing & management
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Marketing efficiency in tourism : coping with volatile demand
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Tourism analysis : an interdisciplinary tourism & hospitality journal
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UTMS journal of economics / University of Tourism and Management : international, multidisciplinary journal for the area of south and southeastern Europe
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University of Sri Jayewardenepura, Sri Lanka, 13th International Conference on Business Management (ICBM) 2016
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1
Destination brand personality self-congruity and crime perceptions : effects on travel intentions
Cruz-Milán, Olivier
;
Castillo-Ortiz, Ismael
- In:
Journal of destination marketing & management
28
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014365740
Saved in:
2
Is the destination brand loyalty mechanism invariable? : a comparative study from China
Xu, Feng
;
Zhan, Cuijing
;
Lu, Lijun
;
Tan, Juan
;
Li, …
- In:
Journal of destination marketing & management
22
(
2021
),
pp. 1-16
Persistent link: https://www.econbiz.de/10013041390
Saved in:
3
Brand gestalt scale development and validation : a takeoff from tourism destination branding
Mandagi, Deske W.
;
Centeno, Dave D. G.
;
Indrajit
- In:
Journal of destination marketing & management
19
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012548493
Saved in:
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