Brouthers, Keith D.; Brouthers, Lance Eliot; Werner, Steve - In: International Business Review 5 (1996) 4, pp. 377-394
This paper set out to investigate the entry-mode selection activities of small- and medium-sized service firms. Based on Dunning's eclectic theory (1988, Journal of International Business Studies, Vol. 19, No. 1, pp. 1-31; 1993, Multinational Enterprises and the Global Economy, AddisondashWesley)...