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~isPartOf:"Applied economics"
~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"European journal of operational research : EJOR"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of marketing management : MM"
~language:"eng"
~subject:"Industrie"
~subject:"Lieferantenmanagement"
~subject:"Manufacturing industries"
~subject:"Markenführung"
~subject:"Markenimage"
~type:"book"
~type_genre:"Article in journal"
~type_genre:"Collection of articles of several authors"
~type_genre:"Fallstudie"
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Applied economics
Asia Pacific journal of marketing and logistics
European journal of operational research : EJOR
Journal of business research : JBR
Journal of marketing management : MM
The journal of brand management : an international journal
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Industrial marketing management : the international journal for industrial and high-tech firms
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Premier reference source
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Economics : the open-access, open-assessment journal
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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Critical explorations
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International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
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International journal of production research
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SAGE library in marketing
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The collected research studies / Royal Commission on the Economic Union and Development Prospects for Canada
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European journal of marketing : EJM
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India studies in business and economics
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Études et dossiers / Association Internationale pour l'Étude de l'Économie de l'Assurance
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Advances in business marketing and purchasing
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Advances in logistics, operations, and management science (ALOMS) book series
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Contributions to economic analysis
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International journal of innovation management
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International journal of manufacturing technology and management
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International journal of technology management : IJTM
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JBICI review
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Journal of fashion marketing and management
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Journal of promotion management : JPM
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Lecture notes in economics and mathematical systems : LNEMS
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ECONIS (ZBW)
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Special issue: Sustainable consumption : activism, innovation and brands
McDonagh, Pierre
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011405304
Saved in:
2
Special issue: Advances in brand management
De Chernatony, Leslie
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003840033
Saved in:
3
Special issue: BALAS (Business Association for Latin American Studies)
Brenes, Esteban B.
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003866434
Saved in:
4
Special issue : Special section on retailing research
Chebat, Jean-Charles
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003736734
Saved in:
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