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~isPartOf:"Applied economics"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of marketing management : MM"
~language:"eng"
~subject:"Industrie"
~subject:"Lieferantenmanagement"
~subject:"Manufacturing industries"
~subject:"Markenführung"
~subject:"Markenimage"
~subject:"Social Web"
~type:"book"
~type_genre:"Article in journal"
~type_genre:"Collection of articles of several authors"
~type_genre:"Sammelwerk"
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Industrie
Lieferantenmanagement
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14
Marketing management
11
Marketingmanagement
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Marketing
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Brenes, Esteban B.
1
Chebat, Jean-Charles
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De Chernatony, Leslie
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Hamill, James
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Harrigan, Paul
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McDonagh, Pierre
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Applied economics
Journal of business research : JBR
Journal of marketing management : MM
Premier reference source
39
The journal of brand management : an international journal
23
Industrial marketing management : the international journal for industrial and high-tech firms
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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Economics / Journal articles : the open-access, open-assessment journal
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The journal of business & industrial marketing
11
Edward Elgar E-Book Archive
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Research
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The journal of product & brand management
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Critical explorations
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Lecture notes in business information processing : LNBIP
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Advances in logistics, operations, and management science (ALOMS) book series
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An Elgar reference collection
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Europäische Kulturen in der Wirtschaftskommunikation
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International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
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International journal of production research
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SAGE library in marketing
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The collected research studies / Royal Commission on the Economic Union and Development Prospects for Canada
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European journal of marketing : EJM
4
India studies in business and economics
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International journal of advertising : the review of marketing communications
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International journal of internet marketing and advertising : IJIMA
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International journal of networking and virtual organisations : IJNVO
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International journal of technology management : IJTM
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Journal of East-West business
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Journal of marketing education : JME
4
Journal of strategic marketing
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Problems of economic transition
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Psychology & marketing
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Études et dossiers / Association Internationale pour l'Étude de l'Économie de l'Assurance
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Advances in business marketing and purchasing
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Cambridge working papers in economics
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IZA world of labor : evidence-based policy making
3
International journal of electronic commerce : IJEC
3
International journal of enterprise network management
3
International journal of innovation management
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International journal of manufacturing technology and management
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International journal of technology marketing : IJTMkt
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Special issue: Sustainable consumption : activism, innovation and brands
McDonagh, Pierre
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011405304
Saved in:
2
Special issue: Academy of Marketing Conference 2012 : Marketing: Catching the technology wave
Harrigan, Paul
(
contributor
)
-
Academy of Marketing
-
2013
Persistent link: https://www.econbiz.de/10009775595
Saved in:
3
Special edition: New developments in online marketing
Hamill, James
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10003984978
Saved in:
4
Special issue: Advances in brand management
De Chernatony, Leslie
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003840033
Saved in:
5
Special issue: BALAS (Business Association for Latin American Studies)
Brenes, Esteban B.
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003866434
Saved in:
6
Special issue : Special section on retailing research
Chebat, Jean-Charles
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003736734
Saved in:
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