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~isPartOf:"Applied economics"
~isPartOf:"Journal of marketing research"
~person:"Kc, Diwas Singh"
~subject:"Pharmaceuticals"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Konferenzbeitrag"
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Can Viagra advertising make more babies? : direct-to-consumer advertising on public health outcomes
Kim, Tongil TI
;
Kc, Diwas Singh
- In:
Journal of marketing research
57
(
2020
)
4
,
pp. 599-616
Persistent link: https://www.econbiz.de/10012271749
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