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~isPartOf:"Applied economics letters"
~isPartOf:"Economic developments in India : quarterly update : analysis, reports, policy documents"
~isPartOf:"Economics letters"
~isPartOf:"Psychology & marketing"
~language:"eng"
~language:"nld"
~language:"pol"
~language:"spa"
~language:"zho"
~subject:"Consumer behaviour"
~subject:"Developing countries"
~subject:"Foreign investment"
~subject:"Großbritannien"
~subject:"Indien"
~subject:"Volatility"
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1
Adbusting : how advertising altered by activists affects brands
Maier, Erik
;
Mafael, Alexander
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 938-957
Persistent link: https://www.econbiz.de/10014519056
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2
Augmented reality marketing and consumer-brand relationships : how closeness drives brand love
Rauschnabel, Philipp A.
;
Hüttl-Maack, Verena
;
Ahuvia, …
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 819-837
Persistent link: https://www.econbiz.de/10014518840
Saved in:
3
The bittersweet of consumer-human brand relationships in the social media context
Honora, Andreawan
;
Zadeh, Maryam Memar
;
Haggerty, Nicole
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 547-574
Persistent link: https://www.econbiz.de/10014467612
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4
Bleeding hearts and heartless believers : how political ideology impacts consumer grit and moral consumer choices
Pant, Logan
;
Kidwell, Blair
- In:
Psychology & marketing
41
(
2024
)
5
,
pp. 1036-1044
Persistent link: https://www.econbiz.de/10014530890
Saved in:
5
Business cycle effects on consumer behavior : a conceptual framework and research agenda
Hampson, Daniel P.
;
Xie, Yi
;
Li, Weiyi
;
Kou, Sining
; …
- In:
Psychology & marketing
41
(
2024
)
2
,
pp. 379-393
Persistent link: https://www.econbiz.de/10014467578
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6
Carbon pricing or non-pricing for developing countries? : A dual-track strategy for decarbonization in China
Zhang, Han
;
Meng, Jixian
;
Yau, King Ning
- In:
Applied economics letters
31
(
2024
)
5
,
pp. 477-483
Persistent link: https://www.econbiz.de/10014469962
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7
Cash shortages and consumption during Venezuela's hyperinflation
Pagliacci, Carolina
- In:
Applied economics letters
31
(
2024
)
10
,
pp. 948-952
Persistent link: https://www.econbiz.de/10014557920
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8
Celebrity co-creator or celebrity endorser? : exploring mediating and moderating factors in Marcom decision
Roy, Subhadip
;
Mishrab, Aditya Shankar
;
Bailey, …
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 802-818
Persistent link: https://www.econbiz.de/10014518838
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9
CEOs' foreign experience and corporate litigation : evidence from China
Ting, Hsiu-I
;
Lin, Yi-Ning
- In:
Applied economics letters
31
(
2024
)
3
,
pp. 187-190
Persistent link: https://www.econbiz.de/10014448458
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10
Consumer guilt proneness scale : assessing individual differences in responses to transgressive consumption situations
Martins, Carla C.
;
Silva, Susana C.
;
Radomska, Joanna
; …
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 838-859
Persistent link: https://www.econbiz.de/10014519042
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