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~isPartOf:"Applied financial economics letters"
~subject:"Event marketing"
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Event marketing
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Lalountas, Dionysis Antonios
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Tsiotsou, Rodoula
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Applied financial economics letters
Tourism management : research, policies, practice
11
International journal of event and festival management
10
Journal of sport management : the official journal of the North American Society of Sport Management
9
International journal of sport management and marketing : IJSMM
8
Sport management review
8
European Sport management quarterly : ESMQ
7
Journal of travel and tourism marketing
7
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
6
Journal of business research : JBR
4
Tourism management perspectives : TMP
4
International journal of sports marketing & sponsorship
3
Sport, Business and Management : an international journal ; SBM
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Tourism economics : the business and finance of tourism and recreation
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Asia Pacific journal of marketing and logistics
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Events und Sport : Stand und Perspektiven der Eventforschung
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International journal of advertising : the quarterly review of marketing communications
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International journal of contemporary hospitality management
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Journal of destination marketing & management
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of hospitality marketing & management
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Journal of promotion management : JPM
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Scandinavian journal of hospitality and tourism
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Tourism analysis : an interdisciplinary tourism & hospitality journal
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Amfiteatru economic : an economic and business research periodical
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Annales Universitatis Mariae Curie-Skłodowska / H
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Bayreuther sportökonomie Schriften
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Consumer behavior review : CBR
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Diskussionspapier / Fakultät Wirtschaftswissenschaften, Hochschule Mittweida (FH)
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Economic geography
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Electronic commerce research
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Enhancing knowledge development in marketing ; Vol. 21
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Entscheidungsstrategien in der BWL : Case Studies für Studium und Praxis
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Erfolg mit nachhaltigen Eventkonzepten : Tagungsband zur 2. Konferenz für Eventforschung an der TU Chemnitz
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Essays in honor of Carl G. Hempel : a tribute on the occasion of his sixty-fifth birthday
1
EuroMed journal of business
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European business review : EBR ; the official journal of the International Management Centres, Europe
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European journal of marketing
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European journal of marketing : EJM
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Applying event study analysis to assess the impact of marketing communication strategies : the case of sponsorship
Tsiotsou, Rodoula
;
Lalountas, Dionysis Antonios
- In:
Applied financial economics letters
1
(
2005
)
4
,
pp. 259-262
Persistent link: https://www.econbiz.de/10003016833
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