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~isPartOf:"Arbeitspapier / Institut für Marketing, Universität Mannheim"
~person:"Huber, Frank"
~person:"Khan, Imran"
~source:"econis"
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Arbeitspapier / Institut für Marketing, Universität Mannheim
Wissenschaftliche Arbeitspapiere / P / Center of Market-Oriented Product and Production Management
5
Reihe: Marketing : MAR
4
The journal of product & brand management
3
Wissenschaftliche Arbeitspapiere / F / Center of Market-Oriented Product and Production Management
3
Journal of retailing and consumer services
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Automobilmarktforschung : Nutzenorientierung von Pkw-Herstellern
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Cornell hospitality quarterly : CQ
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Die Betriebswirtschaft : DBW
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Erfolgsfaktoren der Markenführung : Know-how aus Forschung und Management
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International journal of business excellence
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International journal of contemporary hospitality management
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International journal of hospitality management
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Journal of business research : JBR
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Journal of consumer marketing
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Journal of marketing analytics : JMA
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Management von Kundenbeziehungen : Perspektiven - Analysen - Strategien - Instrumente : Manfred Bruhn zum 60. Geburtstag
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Marketing intelligence & planning
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Marketing theory
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Psychology & marketing
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The international journal of bank marketing : IJBM
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The journal of brand management : an international journal
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The marketing review
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Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
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ECONIS (ZBW)
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Determinanten der Kundenloyalität im Automobilsektor : eine empirische Studie im Neu- und Gebrauchtwagenmarkt
Bauer, Hans H.
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1997
Persistent link: https://www.econbiz.de/10013416584
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