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~isPartOf:"Arbeitspapiere des Betriebswirtschaftlichen Instituts für Anlagen und Systemtechnologien"
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Search: subject:"Marketing"
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B-to-B-Marketing
5
Business-to-business marketing
5
Marketing
5
Investitionsgütermarketing
3
Theorie
3
Theory
3
Deutschland
2
Effizienzmessung
2
Analysis of variance
1
Automated manufacturing
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Automatisierte Produktion
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B2B-Beschaffungsprozesse
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Betriebswirtschaftslehre
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Backhaus, Klaus
10
Wilken, Robert
2
Arnould, Eric J.
1
Auer, Philipp
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Bauer, Christoph
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Bröker, Ole
1
Brüne, Philipp
1
Eschweiler, Maurice
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Evanschitzky, Heiner
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Gausling, Philipp
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Hardenacke, Jens
1
Kern, Egbert
1
Kleikamp, Christian
1
Luzar, Alexander
1
Neun, Harald
1
Streffer, Tobias
1
Vieth, Matthias
1
Weiber, Rolf
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Arbeitspapiere des Betriebswirtschaftlichen Instituts für Anlagen und Systemtechnologien
Journal of business research : JBR
2,364
SpringerLink / Bücher
1,672
Industrial marketing management : the international journal for industrial and high-tech firms
1,599
Journal of retailing and consumer services
1,281
International journal of production economics
691
The journal of brand management : an international journal
627
International journal of hospitality management
611
The journal of business & industrial marketing
607
Tourism management : research, policies, practice
586
Journal of the Academy of Marketing Science
567
European journal of operational research : EJOR
539
European journal of marketing : EJM
533
Journal of marketing management : MM
526
International journal of production research
525
Springer eBook Collection
516
Journal of marketing
514
Journal of travel and tourism marketing
498
Management science : journal of the Institute for Operations Research and the Management Sciences
493
Journal of strategic marketing
491
Europäische Hochschulschriften / 5
478
Journal of marketing research : JMR
451
The journal of product & brand management
444
Psychology & marketing
443
Gabler Edition Wissenschaft
434
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
425
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
385
Journal of marketing communications
372
Marketing intelligence & planning
369
The journal of services marketing
367
The service industries journal
364
Asia Pacific journal of marketing and logistics
356
Journal of advertising research
347
Journal of retailing
324
Springer eBook Collection / Business and Economics
314
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
312
Marketing letters : a journal of research in marketing
309
International journal of contemporary hospitality management
304
Cogent business & management
284
Journal of hospitality marketing & management
283
Management Science
274
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ECONIS (ZBW)
9
USB Cologne (EcoSocSci)
7
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11
Effizienzmessung im
Marketing
mit Data-Envelopment-Analysis : eine methodische Bestandsaufnahme
Backhaus, Klaus
;
Wilken, Robert
-
2003
Persistent link: https://www.econbiz.de/10004818242
Saved in:
12
Strategieoptionen beim
Marketing
von investiven Dienstleistungen
Kleikamp, Christian
-
2000
Persistent link: https://www.econbiz.de/10004777948
Saved in:
13
Positionierung von Business Schools in Deutschland mit Co-plot
Vieth, Matthias
-
2004
Persistent link: https://www.econbiz.de/10004266475
Saved in:
14
Technologieintegration und
Marketing
Backhaus, Klaus
;
Weiber, Rolf
-
1988
Persistent link: https://www.econbiz.de/10004556168
Saved in:
15
Was heisst Investitionsgütermarketing?
Backhaus, Klaus
-
1992
Persistent link: https://www.econbiz.de/10004001173
Saved in:
16
Der Interaktionsansatz im Investitionsgüter-
Marketing
Kern, Egbert
-
1987
Persistent link: https://www.econbiz.de/10004556176
Saved in:
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