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~isPartOf:"Artha vijñāna : journal of the Gokhale Institute of Politics and Economics"
~isPartOf:"Psychology & marketing"
~language:"eng"
~language:"est"
~subject:"Auslandsinvestition"
~subject:"Indien"
~subject:"Kapitaleinkommen"
~subject:"Konsumentenverhalten"
~subject:"Supply chain"
~type_genre:"Article in journal"
~type_genre:"Conference proceedings"
~type_genre:"Fallstudie"
~type_genre:"No longer published / No longer aquired"
~type_genre:"Sammlung"
~type_genre:"Statistik"
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Auslandsinvestition
Indien
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Consumer behaviour
656
India
502
Brand image
135
Markenimage
135
USA
130
United States
130
Advertising effects
122
Werbewirkung
122
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112
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112
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99
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99
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Online-Handel
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1,153
Collection of articles of several authors
12
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4
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Kamaiah, Bandi
11
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Yi, Youjae
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7
Shah, Deepak
7
Narayanamoorthy, A.
6
Shroff, Sangeeta
6
Burange, L. G.
5
Chan, Eugene Y.
5
Ghanekar-Kajale, Jayanti
5
Lim, Weng Marc
5
Spence, Charles
5
Suryanarayana, M. H.
5
Bagozzi, Richard P.
4
Bigné Alcañiz, J. Enrique
4
Das, Gopal
4
Grewal, Dhruv
4
Herrmann, Andreas
4
Hollebeek, Linda D.
4
Kim, Jungkeun
4
Park, Jooyoung
4
Pitt, Leyland F.
4
Rauschnabel, Philipp A.
4
Sarker, Debnarayan
4
Sauer, Nicola E.
4
Saxena, Kaushal Kumar
4
Sprott, David E.
4
Sung, Yongjun
4
Tal, Aner
4
Thomas, Veronica L.
4
Addis, Michela
3
Albrecht, Carmen-Maria
3
Amanulla, S.
3
Amar, Moty
3
Arnold, Mark J.
3
Bansode, Prashant
3
Bauer, Brittney C.
3
Bhat, K. Sham
3
Bodur, H. Onur
3
Darley, William K.
3
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Gokhale Institute of Politics and Economics
2
Seminar on Water Management and Watershed Development Technology <1995, Puṇe>
1
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Artha vijñāna : journal of the Gokhale Institute of Politics and Economics
Psychology & marketing
Journal of business research : JBR
2,268
International journal of production economics
2,007
Journal of retailing and consumer services
1,997
International journal of production research
1,632
European journal of operational research : EJOR
1,194
Finance India : the quarterly journal of Indian Institute of Finance
948
The Indian journal of labour economics : a quarterly journal of Indian Society of Labour Economics
877
The Indian economic journal
862
Applied economics
810
International journal of hospitality management
765
International journal of consumer studies
757
Economic developments in India : quarterly update : analysis, reports, policy documents
749
Transportation research / E : an international journal
719
Management science : journal of the Institute for Operations Research and the Management Sciences
712
Journal of banking & finance
658
Finance research letters
651
World development : the multi-disciplinary international journal devoted to the study and promotion of world development
626
The Indian journal of economics
613
Applied economics letters
593
Journal of consumer research : JCR ; an interdisciplinary bimonthly
583
International review of financial analysis
552
Global business review
532
International review of economics & finance : IREF
518
International journal of logistics systems and management
511
The Asian economic review : journal of the Indian Institute of Economics
500
Technological forecasting & social change : an international journal
498
Journal of financial economics
491
Economic modelling
462
Economics letters
454
Asia Pacific journal of marketing and logistics
441
Cogent business & management
415
International journal of Indian culture and business management
413
Pacific-Basin finance journal
407
The journal of product & brand management
399
Omega : the international journal of management science
394
The journal of finance : the journal of the American Finance Association
394
Energy economics
392
International business review : the official journal of the European International Business Academy
387
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ECONIS (ZBW)
1,153
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1
Adbusting : how advertising altered by activists affects brands
Maier, Erik
;
Mafael, Alexander
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 938-957
Persistent link: https://www.econbiz.de/10014519056
Saved in:
2
Augmented reality marketing and consumer-brand relationships : how closeness drives brand love
Rauschnabel, Philipp A.
;
Hüttl-Maack, Verena
;
Ahuvia, …
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 819-837
Persistent link: https://www.econbiz.de/10014518840
Saved in:
3
The bittersweet of consumer-human brand relationships in the social media context
Honora, Andreawan
;
Zadeh, Maryam Memar
;
Haggerty, Nicole
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 547-574
Persistent link: https://www.econbiz.de/10014467612
Saved in:
4
Bleeding hearts and heartless believers : how political ideology impacts consumer grit and moral consumer choices
Pant, Logan
;
Kidwell, Blair
- In:
Psychology & marketing
41
(
2024
)
5
,
pp. 1036-1044
Persistent link: https://www.econbiz.de/10014530890
Saved in:
5
Business cycle effects on consumer behavior : a conceptual framework and research agenda
Hampson, Daniel P.
;
Xie, Yi
;
Li, Weiyi
;
Kou, Sining
; …
- In:
Psychology & marketing
41
(
2024
)
2
,
pp. 379-393
Persistent link: https://www.econbiz.de/10014467578
Saved in:
6
Celebrity co-creator or celebrity endorser? : exploring mediating and moderating factors in Marcom decision
Roy, Subhadip
;
Mishrab, Aditya Shankar
;
Bailey, …
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 802-818
Persistent link: https://www.econbiz.de/10014518838
Saved in:
7
Consumer guilt proneness scale : assessing individual differences in responses to transgressive consumption situations
Martins, Carla C.
;
Silva, Susana C.
;
Radomska, Joanna
; …
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 838-859
Persistent link: https://www.econbiz.de/10014519042
Saved in:
8
Counterfeits can benefit original products when people are caught using counterfeits
Wang, Liangyan
;
Wang, Qin
;
Chan, Eugene Y.
;
Keller, L. R.
- In:
Psychology & marketing
41
(
2024
)
5
,
pp. 977-988
Persistent link: https://www.econbiz.de/10014519136
Saved in:
9
CRYPTO-MANIA : how fear-of-missing-out drives consumers' (risky) investment decisions
Friederich, Felix
;
Meyer, Jan-Hinrich
;
Matute, Jorge
; …
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 102-117
Persistent link: https://www.econbiz.de/10014467472
Saved in:
10
Cue-reactivity to brand logos of consumers with a compulsive buying tendency : a consumer neuroscience perspective
Hubert, Mirja
;
Hubert, Marco
;
Mariani, Marcello M.
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 677-692
Persistent link: https://www.econbiz.de/10014467630
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