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Arts marketing : an international journal ; AM
Journal of nonprofit & public sector marketing
70
International review on public and non-profit marketing
62
International journal of nonprofit and voluntary sector marketing
58
Journal of business research : JBR
44
International journal of nonprofit & voluntary sector marketing
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Health marketing quarterly
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Journal of marketing for higher education
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Journal of marketing management : MM
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Journal of social marketing : JSOCM
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The SAGE handbook of social marketing
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Nonprofit marketing : sectoral applications
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Journal of advertising : official publication of the American Academy of Advertising
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European journal of marketing : EJM
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Journal of philanthropy and marketing
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Australasian marketing journal
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Psychology & marketing
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Social marketing and behaviour change : models, theory and applications
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SpringerLink / Bücher
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International review on public and nonprofit marketing : official publication of the International Association on Public and Nonprofit Marketing
14
Social marketing for public health : global trends and success stories
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The evolution of nonprofit marketing
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Journal of marketing communications
13
Macro-social marketing insights : systems thinking for wicked problems
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Kompendium Kulturmarketing : Handbuch für Studium und Praxis
12
Nonprofit management & leadership
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The Routledge companion to nonprofit marketing
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Working paper / National Bureau of Economic Research, Inc.
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Contemporary issues in social marketing
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Europäische Hochschulschriften / 5
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Nonprofit and voluntary sector quarterly
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Segmentation in social marketing : process, methods and application
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International journal of advertising : the quarterly review of marketing communications
10
Journal of marketing management : JMM ; journal of the Academy of Marketing
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Stakeholder involvement in social marketing : challenges and approaches to engagement
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Journal of advertising research
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Journal of marketing
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Journal of consumer behaviour : an international research review
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Sustainable touring exploring value creation through social marketing
Henderson, Stephen
- In:
Arts marketing : an international journal ; AM
3
(
2013
)
2
,
pp. 154-167
Persistent link: https://www.econbiz.de/10010233203
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2
Disruptive marketing and unintended consequences in the nonprofit arts sector
Kirchner, Theresa A.
;
Ford, John B.
;
Mottner, Sandra
- In:
Arts marketing : an international journal ; AM
2
(
2012
)
1
,
pp. 70-90
Persistent link: https://www.econbiz.de/10009573183
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