//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Asia Pacific business review"
~isPartOf:"International business review : the official journal of the European International Business Academy"
~isPartOf:"International journal of business excellence"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Qualitative market research : an international journal"
~language:"eng"
~language:"spa"
~person:"Beatty, Sharon E."
~person:"Behl, Abhishek"
~person:"Kim, Kyung Hoon"
~person:"Ko, Eunju"
~person:"Liu, Martin J."
~person:"Malik, Ashish"
~person:"Paul, Justin"
~person:"Roy, Sanjit"
~person:"Seo, Yuri"
~person:"Temouri, Yama"
~person:"Veloutsou, Cleopatra"
~person:"Viswanathan, Madhu"
~subject:"Indien"
~subject:"Kundenwert"
~subject:"Markenimage"
~subject:"Nachhaltige Entwicklung"
~type_genre:"Article in journal"
~type_genre:"Conference paper"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search:
Narrow search
Delete all filters
| 25 applied filters
Year of publication
From:
To:
Subject
All
Indien
Kundenwert
Markenimage
Nachhaltige Entwicklung
Consumer behaviour
86
Konsumentenverhalten
86
Brand management
41
Markenführung
41
Relationship marketing
28
Beziehungsmarketing
27
Brand image
23
Social Web
23
Social web
23
Bibliometrics
21
Bibliometrie
21
Luxury goods
21
Luxusgüter
21
Fashion
18
Internet marketing
18
Mode
18
Multinationales Unternehmen
18
Online-Marketing
18
Transnational corporation
18
Brand
16
Innovation
16
Marketing management
16
Marketingmanagement
16
Markenartikel
14
India
13
Emerging economies
12
Sustainable development
12
Innovation management
11
Innovationsmanagement
11
Schwellenländer
11
Globalisierung
10
Globalization
10
Auslandsinvestition
9
Customer value
9
Foreign investment
9
Welt
9
more ...
less ...
Online availability
All
Undetermined
38
Free
1
Type of publication
All
Article
53
Type of publication (narrower categories)
All
Article in journal
Conference paper
Aufsatz in Zeitschrift
53
Collection of articles of several authors
1
Konferenzbeitrag
1
Sammelwerk
1
Language
All
English
Spanish
Author
All
Beatty, Sharon E.
Behl, Abhishek
Kim, Kyung Hoon
Ko, Eunju
Liu, Martin J.
Malik, Ashish
Paul, Justin
Roy, Sanjit
Seo, Yuri
Temouri, Yama
Veloutsou, Cleopatra
Viswanathan, Madhu
Diamantopoulos, Adamantios
12
Foroudi, Pantea
10
Munjal, Surender
10
Pereira, Vijay
10
Melewar, T. C.
9
Budhwar, Pawan S.
7
Gupta, Suraksha
7
Merchant, Altaf
7
Valette-Florence, Pierre
7
Arslanagic-Kalajdzic, Maja
6
Bang, Nguyen
6
Banwet, D. K.
5
Christodoulides, George
5
Foroudi, Mohammad Mahdi
5
Hultman, Magnus
5
Michel, Géraldine
5
Rahman, Zillur
5
Wallpach, Sylvia von
5
Aiello, Gaetano
4
Bartikowski, Boris
4
Davvetas, Vasileios
4
Dennis, Charles
4
Dutta, Sujay
4
Dwivedi, Yogesh Kumar
4
Ekinci, Yuksel
4
Grohs, Reinhard
4
Guzman, Francisco
4
Japutra, Arnold
4
Kitchen, Philip J.
4
Kumar, Vikas
4
Mühlbacher, Hans
4
Oghazi, Pejvak
4
Pramod, V. R.
4
Rose, Gregory
4
Rowley, Chris
4
more ...
less ...
Published in...
All
Asia Pacific business review
International business review : the official journal of the European International Business Academy
International journal of business excellence
Journal of business research : JBR
Qualitative market research : an international journal
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
8
International marketing review
5
Journal of strategic marketing
4
The journal of product innovation management : an international publication of the Product Development & Management Association
4
Business strategy and the environment
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of advertising : the quarterly review of marketing communications
3
International journal of advertising : the review of marketing communications
3
International journal of consumer studies
3
Journal of macromarketing : examining the interactions among markets, marketing, and society
3
Management decision
3
Technological forecasting & social change : an international journal
3
The journal of product & brand management
3
British journal of management
2
European management journal
2
International journal of Indian culture and business management
2
International journal of human resource management
2
Journal of international management
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of marketing theory and practice
2
Journal of retailing and consumer services
2
Marketing letters : a journal of research in marketing
2
The journal of consumer marketing
2
Asia Pacific journal of marketing and logistics
1
Athens journal of business & economics : AJBE
1
Benchmarking : an international journal ; BIJ
1
Electronic commerce research
1
European journal of international management : EJIM
1
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
1
Human resource management
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of entrepreneurial behavior & research
1
International journal of hospitality management
1
International journal of innovation and sustainable development : IJISD
1
International journal of learning and change : IJLC
1
International journal of logistics : research and applications
1
more ...
less ...
Source
All
ECONIS (ZBW)
53
Showing
1
-
10
of
53
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
On the antipodes of love and hate : the conception and measurement of brand polarization
Osuna Ramírez, Sergio Andrés
;
Veloutsou, Cleopatra
; …
- In:
Journal of business research : JBR
179
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014555852
Saved in:
2
When mass meets prestige : the impact of symbolic motivations, inspirations, and purchase intentions for Masstige products
Mansoor, Mahnaz
;
Paul, Justin
;
Saeed, Abid
;
Hwa, Jacky …
- In:
Journal of business research : JBR
176
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014550370
Saved in:
3
Circular economy adoption by SMEs in emerging markets : towards a multilevel conceptual framework
Malik, Ashish
;
Sharma, Piyush
;
Sharma, Piyush
;
Vinu, Ajayan
- In:
Journal of business research : JBR
142
(
2022
),
pp. 605-619
Persistent link: https://www.econbiz.de/10013168425
Saved in:
4
Consumer-brand relationship : a brand hate perspective
Roy, Sanjit
;
Sharma, Apurv
;
Bose, Sunny
;
Gaganpreet Singh
- In:
Journal of business research : JBR
144
(
2022
),
pp. 1293-1304
Persistent link: https://www.econbiz.de/10013185103
Saved in:
5
Esoteric governance mechanism and collective brand equity creation in confederated organizations : evidence from an emerging economy
Basu, Shubhabrata
;
Pereira, Vijay
;
Sinha, Paresha
; …
- In:
Journal of business research : JBR
149
(
2022
),
pp. 217-230
Persistent link: https://www.econbiz.de/10013325589
Saved in:
6
An exploratory study into emerging market SMEs' involvement in the circular economy : evidence from India's indigenous Ayurveda industry
Pereira, Vijay
;
Nandakumar, M. K.
;
Sahasranamam, Sreevas
; …
- In:
Journal of business research : JBR
142
(
2022
),
pp. 188-199
Persistent link: https://www.econbiz.de/10013168123
Saved in:
7
Leveraging cultural and relational capabilities for business model innovation : the case of a digital media EMMNE
Malik, Ashish
;
Sharma, Piyush
;
Kingshott, Russel
; …
- In:
Journal of business research : JBR
149
(
2022
),
pp. 270-282
Persistent link: https://www.econbiz.de/10013325607
Saved in:
8
Mass prestige, brand happiness and brand evangelism among consumers
Mansoor, Mahnaz
;
Paul, Justin
- In:
Journal of business research : JBR
144
(
2022
),
pp. 484-496
Persistent link: https://www.econbiz.de/10013185002
Saved in:
9
A multimodal discourse-mythological approach to understanding brand-based conflicts in online consumer communities : the case of Samsung vs. Huawei
Koblarp Chandrasapth
;
Yannopoulou, Natalia
;
Schoefer, Klaus
- In:
Journal of business research : JBR
144
(
2022
),
pp. 1103-1120
Persistent link: https://www.econbiz.de/10013185081
Saved in:
10
Nursing excellence : a knowledge-based view of developing a healthcare workforce
Malik, Ashish
;
Budhwar, Pawan S.
;
Kandade, Kiran
- In:
Journal of business research : JBR
144
(
2022
),
pp. 472-483
Persistent link: https://www.econbiz.de/10013185001
Saved in:
1
2
3
4
5
6
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->