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~isPartOf:"Asia Pacific journal of management : APJM ; a publication of the Faculty of Business Administration, National University of Singapore"
~isPartOf:"The journal of business & industrial marketing"
~subject:"Brand image"
~subject:"Dienstleistungssektor"
~subject:"Produktentwicklung"
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Brand image
Dienstleistungssektor
Produktentwicklung
Innovation
3
Marketing management
3
Marketingmanagement
3
New product development
3
Dynamic capabilities
2
Dynamische Kompetenzen
2
Firm performance
2
Marketing
2
New product performance
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Social network
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Soziales Netzwerk
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Unternehmenserfolg
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Ambidexterity
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Ambidextrous organization
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B-to-B-Marketing
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Beziehungsmarketing
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Business ties
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Capability
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Complementarity
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Customer relationship management
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Emerging economies
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Markenimage
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Marketing capabiliy
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Heirati, Nima
3
O'Cass, Aron
3
Sok, Phyra
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Asia Pacific journal of management : APJM ; a publication of the Faculty of Business Administration, National University of Singapore
The journal of business & industrial marketing
Industrial marketing management : the international journal for industrial and high-tech firms
10
The journal of services marketing
4
European journal of marketing : EJM
2
Journal of business research : JBR
2
Tourism management : research, policies, practice
2
Asia Pacific Journal of Marketing and Logistics
1
European business review : EBR ; the official journal of the International Management Centres, Europe
1
International small business journal : researching entrepreneurship
1
Journal of Consumer Marketing
1
Journal of Product & Brand Management
1
Journal of Services Marketing
1
Journal of macromarketing : examining the interactions among markets, marketing, and society
1
Journal of marketing management : MM
1
Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research
1
Journal of strategic marketing
1
The journal of consumer marketing
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ECONIS (ZBW)
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Identifying the resource conditions that maximize the relationship between ambidexterity and new product performance
Heirati, Nima
;
O'Cass, Aron
;
Sok, Phyra
- In:
The journal of business & industrial marketing
32
(
2017
)
8
,
pp. 1038-1050
Persistent link: https://www.econbiz.de/10011802533
Saved in:
2
Supporting new product commercialization through managerial social ties and market knowledge development in an emerging economy
Heirati, Nima
;
O'Cass, Aron
- In:
Asia Pacific journal of management : APJM ; a …
33
(
2016
)
2
,
pp. 411-433
Persistent link: https://www.econbiz.de/10011583813
Saved in:
3
Mastering the complementarity between marketing mix and cutomer-focused capabilities to enhance new product performance
O'Cass, Aron
;
Heirati, Nima
- In:
The journal of business & industrial marketing
30
(
2015
)
1
,
pp. 60-71
Persistent link: https://www.econbiz.de/10010526569
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