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~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"Journal of consumer behaviour : an international research review"
~isPartOf:"Journal of marketing communications"
~language:"bul"
~language:"deu"
~language:"eng"
~language:"hun"
~language:"msa"
~person:"Wong, IpKin Anthony"
~subject:"Consumer behaviour"
~subject:"Großbritannien"
~subject:"Online-Marketing"
~subject:"Work behaviour"
~type_genre:"Article in journal"
~type_genre:"Case study"
~type_genre:"Konferenzbeitrag"
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Wong, IpKin Anthony
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Asia Pacific journal of marketing and logistics
Journal of consumer behaviour : an international research review
Journal of marketing communications
International journal of hospitality management
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International journal of contemporary hospitality management
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Journal of travel and tourism marketing
7
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Exploring the relationship among affective loyalty, perceived benefits, attitude, and intention to use co-branded products
Liu, Matthew Tingchi
;
Chu, Rongwei
;
Wong, IpKin Anthony
; …
- In:
Asia Pacific journal of marketing and logistics
24
(
2012
)
4
,
pp. 561-582
Persistent link: https://www.econbiz.de/10009659864
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