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~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management"
~isPartOf:"The service industries journal"
~subject:"Einzelhandel"
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Einzelhandel
Brand management
165
Markenführung
165
Consumer behaviour
123
Konsumentenverhalten
123
Markenimage
101
Brand image
99
Markenartikel
58
Brand
57
Beziehungsmarketing
47
Relationship marketing
47
B-to-B-Marketing
28
Business-to-business marketing
28
Markenpolitik
26
Customer satisfaction
22
Kundenzufriedenheit
22
Brand loyalty
21
Markentreue
21
Deutschland
15
Germany
15
Social Web
15
Social web
15
Dienstleistungsqualität
13
Online-Marketing
13
Service quality
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Internet marketing
12
Luxury goods
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Luxusgüter
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Retail trade
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China
11
Advertising effects
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Confidence
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Lieferantenmanagement
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Supplier relationship management
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Vertrauen
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Werbewirkung
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Emotion
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Taiwan
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Business-to-Business-Marketing
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Au-Yeung, Amelia Yuen Shan
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Cadeaux, Jack
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Chang, En Chi
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Das, Gopal
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Datta, Biplab
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Daunfeldt, Sven-Olov
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Goyal, Tanu M.
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Guin, Kalyan Kumar
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Ku, Hsuan-hsuan
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Kuo, Chien-chih
1
Lang, Åsa
1
Launspach, Julia
1
Lu, Jessica
1
Macuchova, Zuzana
1
Mantrala, Murali K.
1
Mukherjee, Arpita
1
Nor Asiah Omar
1
Oliveira-Castro, Jorge Mendes de
1
Pascoe, Michael
1
Porto, Rafael Barreiros
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Rudholm, Niklas
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Satija, Divya
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Seco-Ferreira, Diogo Conque
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Syed Shah Alam
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Tan, Lay Peng
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Teah, Min
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Wang, Po-jen
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Winzar, Hume
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Wright, Owen
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Zou, Shaoming
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Zuraidah Zainol
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Asia Pacific journal of marketing and logistics
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
The service industries journal
Journal of retailing and consumer services
88
Journal of retailing
30
The international review of retail, distribution and consumer research
27
International journal of retail & distribution management
26
Journal of business research : JBR
25
The journal of brand management : an international journal
15
SpringerLink / Bücher
14
European journal of operational research : EJOR
13
Springer Proceedings in Business and Economics
11
The journal of product & brand management
11
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
10
International journal of retail and distribution management
8
Transportation research / E : an international journal
8
Australasian marketing journal
6
European journal of marketing : EJM
6
International journal of production economics
6
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
5
Industrial marketing management : the international journal for industrial and high-tech firms
5
International marketing review
5
Journal of food products marketing
5
Cogent business & management
4
European review of agricultural economics : ERAE
4
Handel und Internationales Marketing / Retailing and International Marketing
4
International journal of electronic marketing and retailing : IJEMR
4
Journal of agricultural & food industrial organization
4
Journal of fashion marketing and management
4
Journal of marketing management : MM
4
Journal of marketing theory and practice
4
Journal of the Academy of Marketing Science
4
Marketing : ZFP ; journal of research and management
4
Review of industrial organization : RIO
4
Springer eBook Collection
4
Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
3
Applied economics letters
3
Brick & mortar shopping in the 21st century
3
Business history
3
European retail research
3
Fashion branding and communication : core strategies of European luxury brands
3
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ECONIS (ZBW)
12
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11
What consumers say and do : planned and actual amounts bought in relation to brand benefits
Porto, Rafael Barreiros
;
Oliveira-Castro, Jorge Mendes de
; …
- In:
The service industries journal
31
(
2011
)
15/16
,
pp. 2565-2576
Persistent link: https://www.econbiz.de/10009413572
Saved in:
12
Development of retailers' own label products in Taiwan
Au-Yeung, Amelia Yuen Shan
;
Lu, Jessica
- In:
Asia Pacific journal of marketing and logistics
21
(
2009
)
4
,
pp. 540-554
Persistent link: https://www.econbiz.de/10003905851
Saved in:
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