//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management"
~person:"Thaichon, Park"
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Marke"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Brand management
2
Markenführung
2
Beziehungsmarketing
1
Brand equity
1
Brand image
1
Ceylon Tea
1
Complex product category
1
Consumer behaviour
1
Consumer-based brand equity
1
Consumer-brand relationship
1
Cross-over effect
1
Konsumentenverhalten
1
Markenimage
1
Place branding
1
Place marketing
1
Product-place co-branding
1
Relationship marketing
1
Sri Lanka
1
Standortmarketing
1
Strategic place brand-management model
1
Tea
1
Tea industry
1
Tea plantation
1
Tee
1
Teeanbau
1
Teewirtschaft
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Thaichon, Park
Chen, Jiawen
3
Liao, Junyun
3
Ahmad, Bilal
2
Akhtar, Nadeem
2
Anisimova, Tatiana
2
Bandyopadhyay, Argho
2
Casidy, Riza
2
Cheng, Julian Ming Sung
2
Dong, Xuebing
2
Dwivedi, Abhishek
2
Hu, Yanghong
2
Huang, Stephen Chi-Tsun
2
Huang, Yung-Chuan
2
Ko, Eunju
2
Le, Angelina Nhat Hanh
2
Safeer, Asif Ali
2
Sarkar, Abhigyan
2
Sarkar, Juhi Gahlot
2
Abbas, Jawad
1
Abdolvand, Mohammad Ali
1
Abdul, Waheed Kareem
1
Abrar, Muhammad
1
Akbar, Muhammad Imad Ud Din
1
Akoglu, Halil Erdem
1
Alam, Abdullah
1
Aljuhmani, Hasan Yousef
1
Alryalat, Mohammad Abdallah Ali
1
Andrianombonana, Haja Tiana Rakotondrainibe
1
Arancibia Carvajal, Sara
1
Arshad, M. Usman
1
Au, Raymond
1
Au-Yeung, Amelia Yuen Shan
1
Azhar, Sarwar
1
Bae, Byung Ryul
1
Bai, Yuli
1
Banerjee, Saikat
1
Baoku, Li
1
Basfirinci, Cigdem
1
Basu, Rituparna
1
more ...
less ...
Published in...
All
Asia Pacific journal of marketing and logistics
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of retailing and consumer services
2
Luxury marketing, sustainability and technology : the future of luxury management
2
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Journal of business research : JBR
1
Psychology & marketing
1
Services marketing quarterly
1
The journal of business & industrial marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
"Regions" as brands : an empirical validation of consumer-based brand equity framework and demonstration of cross-over effect
Bandyopadhyay, Argho
;
Hall, John
;
Wong, Ho Yin
; …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 457-479
Persistent link: https://www.econbiz.de/10014486751
Saved in:
2
An analysis of product-place co-branding : the case of Ceylon Tea
Ranasinghe, Wasanee Tharanga
;
Thaichon, Park
; …
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
1
,
pp. 200-214
Persistent link: https://www.econbiz.de/10011613363
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->