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~isPartOf:"Asia Pacific journal of marketing and logistics"
~subject:"Brand image"
~subject:"Produktgestaltung"
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Brand image
Produktgestaltung
Consumer behaviour
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Konsumentenverhalten
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Packaging
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Verpackung
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Buying intention
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Advertisements and promotions to Muslims
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Advertising
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Brand
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Brand familiarity
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Brand management
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Cigarette
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Cigarette labeling
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Consumer ethics
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Contentious packaging
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Chow, Clement S. F.
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Kaynak, Erdener
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Mak, Winnie
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Asia Pacific journal of marketing and logistics
Multisensory packaging : designing new product experiences
6
Journal of business research : JBR
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Marketing letters : a journal of research in marketing
5
Journal of international consumer marketing
4
Journal of retailing
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Journal of retailing and consumer services
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International journal of retail & distribution management
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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The journal of product & brand management
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European journal of marketing
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International journal of wine business research : IJWBR
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Jahrbuch Seniorenmarketing
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Journal of marketing
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Nepalese journal of finance : a publication of Uniglobe College
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Psychology & marketing
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Qualitative market research : an international journal
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The international review of retail, distribution and consumer research
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The journal of consumer marketing
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ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
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Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
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Agrarökonomische Diskussionsbeiträge
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Agribusiness : an internat. journal
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Asia Pacific journal of innovation and entrepreneurship : APJIE
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Athens journal of business & economics : AJBE
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Beiträge zum Produkt-Marketing
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Brands : interdisciplinary perspectives
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Business and Economic Research : BER
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CHE research paper
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CSR und Produktmanagement : langfristige Wettbewerbsvorteile durch nachhaltige Produkte
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Contemporary trends in innovative marketing strategies
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DUV : Wirtschaftswissenschaft
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Das Diktat der Markenführung : 11 Thesen zur nachhaltigen Markenführung und -implementierung ; mit einem umfassenden Fallbeispiel der Loewe AG
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Design Management konkret
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Handbuch Kommunikation : Grundlagen, innovative Ansätze, praktische Umsetzungen
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Handbuch Produktmanagement : Strategieentwicklung - Produktplanung - Organisation - Kontrolle
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Human factors and ergonomics in consumer product design : uses and applications
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The effect of plain packaging format in cigarette labeling on smoking intent and brand likability among young non-smokers in Macau
Chow, Clement S. F.
;
Kaynak, Erdener
;
Mak, Winnie
- In:
Asia Pacific journal of marketing and logistics
27
(
2015
)
1
,
pp. 23-39
Persistent link: https://www.econbiz.de/10010508360
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