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~isPartOf:"Asia Pacific journal of marketing and logistics"
~subject:"Place marketing"
~type_genre:"Article in journal"
~type_genre:"Case study"
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Place marketing
Brand management
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Ceylon Tea
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Markenführung
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Place branding
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Product-place co-branding
1
Sri Lanka
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Standortmarketing
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Strategic place brand-management model
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Tea
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Ranasinghe, Malanee
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Ranasinghe, Wasanee Tharanga
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Thaichon, Park
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Asia Pacific journal of marketing and logistics
Journal of business research : JBR
18
Journal of marketing management : MM
12
Tourism management : research, policies, practice
10
The journal of product & brand management
8
Marketing theory
7
The marketing review
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International review on public and non-profit marketing
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Journal of travel and tourism marketing
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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The journal of brand management : an international journal
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Qualitative market research : an international journal
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International journal of leisure and tourism marketing : IJLTM
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International journal of wine business research : IJWBR
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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Public management review
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Africa journal of management
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Annals of tourism research : ATR ; a social sciences journal
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Europäische Hochschulschriften / 5
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Handel im Fokus : aus dem Instituts für Handelsforschung an der Universität zu Köln
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International journal of Indian culture and business management : IJICBM
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International journal of business and globalisation : IJBG
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International journal of hospitality management
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Journal of destination marketing & management
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Journal of strategic marketing
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Marketing intelligence & planning
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Raumforschung und Raumordnung
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Springer eBook Collection
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Total quality management & business excellence
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Tourism analysis : an interdisciplinary tourism & hospitality journal
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Tourism and hospitality research : THR
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Tourism management perspectives : TMP
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Tourism review
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African journal of economic and management studies : AJEMS
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Amfiteatru economic : an economic and business research periodical
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Australasian marketing journal
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Brand research : [an outcome of the second International Conference on Brand Management]
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An analysis of product-place co-branding : the case of Ceylon Tea
Ranasinghe, Wasanee Tharanga
;
Thaichon, Park
; …
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
1
,
pp. 200-214
Persistent link: https://www.econbiz.de/10011613363
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