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~isPartOf:"Asia Pacific journal of marketing and logistics"
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Beziehungsmarketing
107
Relationship marketing
107
Consumer behaviour
71
Konsumentenverhalten
71
Customer satisfaction
39
Kundenzufriedenheit
39
Brand image
29
Markenimage
29
Brand management
28
Markenführung
28
Dienstleistungsqualität
22
Service quality
22
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Markenartikel
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Online retailing
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Online-Handel
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Electronic Commerce
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Lieferantenmanagement
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Supplier relationship management
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Thaichon, Park
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Liu, Matthew Tingchi
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Quach, Sara
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Ahn, Jiseon
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Al-Hawari, Mohd Ahmad
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Anisimova, Tatiana
2
Bowden, Jana
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Farzana Quoquab
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Ho Huy Tuu
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Hong, Zhao
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Iyer, Rajesh
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Jebarajakirthy, Charles
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Jeong, Yunduk
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Kim, Sukkyu
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Leckie, Civilai
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Malhotra, Gunjan
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Ndubisi, Nelson Oly
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Olsen, Svein O.
2
Sarkar, Abhigyan
2
Sarkar, Juhi Gahlot
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Wright, Owen
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Yang, Zhilin
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Yen, Jerome
2
Abdolvand, Mohammad Ali
1
Abdul, Waheed Kareem
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Ahmad, Fauziah Sh.
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Akoglu, Halil Erdem
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Alam, Abdullah
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Aljuhmani, Hasan Yousef
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Alryalat, Mohammad Abdallah Ali
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Amenuvor, Fortune Edem
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Apil, Ali Riza
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Arshad, M. Usman
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Arwani, Mokhamad
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Bae, Byung Ryul
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Bai, Xuesong
1
Bandara, Sumangala
1
Bandyopadhyay, Argho
1
Barari, Mojtaba
1
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Asia Pacific journal of marketing and logistics
Journal of business research : JBR
826
Journal of retailing and consumer services
612
Industrial marketing management : the international journal for industrial and high-tech firms
474
International journal of hospitality management
315
SpringerLink / Bücher
257
The journal of services marketing
231
The journal of business & industrial marketing
222
Journal of strategic marketing
209
The service industries journal
198
Journal of the Academy of Marketing Science
179
International journal of electronic customer relationship management : IJECRM
140
Cogent business & management
137
International journal of contemporary hospitality management
133
Journal of marketing
132
European Journal of Marketing
131
Tourism management : research, policies, practice
130
Journal of hospitality marketing & management
123
Journal of travel and tourism marketing
123
The journal of brand management : an international journal
123
The journal of product & brand management
121
Journal of service research : JSR
118
Marketing intelligence & planning
115
Journal of service management
110
Journal of retailing
108
Psychology & marketing
106
European journal of marketing : EJM
105
Gabler Edition Wissenschaft
102
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
Services marketing quarterly
99
Journal of business ethics : JOBE
97
Journal of marketing management : MM
94
Technological forecasting & social change : an international journal
91
The international journal of bank marketing : IJBM
87
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
87
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
85
Service business
85
Journal of Business & Industrial Marketing
81
International journal of production economics
80
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
80
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ECONIS (ZBW)
115
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1
Market
orientation
, performance and the mediating role of innovation in Indonesian SMEs
D'Souza, Clare M.
;
Nanere, Marthin
;
Marimuthu, Malliga
; …
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
10
,
pp. 2314-2330
Persistent link: https://www.econbiz.de/10013553000
Saved in:
2
Toward a better understanding of the attitude-behavior gap in organic food conative loyalty : a moderation and moderated mediation analysis
Anisimova, Tatiana
;
Weiss, Jan
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
6
,
pp. 1474-1493
Persistent link: https://www.econbiz.de/10014286063
Saved in:
3
Do relational benefits influence commitments and loyalty in a non-contract mechanism?
Lee, Chang-Ju
;
Lee, Sae-Mi
;
Iyer, Rajesh
;
Lee, Yong-Ki
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
8
,
pp. 2012-2028
Persistent link: https://www.econbiz.de/10014430199
Saved in:
4
Customer segment transition through the customer loyalty program
Kimura, Makoto
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
3
,
pp. 611-626
Persistent link: https://www.econbiz.de/10013163362
Saved in:
5
Impact of virtual reality immersion on customer experience : moderating effect of cross-sensory compensation and social interaction
Mou, Yupeng
;
Fan, Jiao
;
Ding, Zhihua
;
Khan, Inayat
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 26-47
Persistent link: https://www.econbiz.de/10014486651
Saved in:
6
Social media marketing in the digital age : empower consumers to win big?
Moedeen, Sajjaad
;
Eugene Cheng-xi Aw
;
Alryalat, …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 66-84
Persistent link: https://www.econbiz.de/10014486662
Saved in:
7
Keeping the ball rolling : using the S-O-R framework to investigate the determinants of football fan loyalty
Rahman, Mohammad M.
;
Rosenberger, Philip J., III.
;
Yun, …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 122-147
Persistent link: https://www.econbiz.de/10014486672
Saved in:
8
Individual characteristics linking cognitive, affective and conative mechanisms among vegetarian restaurant customers
Ahn, Jiseon
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 374-389
Persistent link: https://www.econbiz.de/10014486747
Saved in:
9
The roles of social media and mutual relationships between travel attitudes and brand equity
Huang, Yung-Chuan
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 390-407
Persistent link: https://www.econbiz.de/10014486748
Saved in:
10
"Regions" as brands : an empirical validation of consumer-based brand equity framework and demonstration of cross-over effect
Bandyopadhyay, Argho
;
Hall, John
;
Wong, Ho Yin
; …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 457-479
Persistent link: https://www.econbiz.de/10014486751
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