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~isPartOf:"Australasian marketing journal"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of consumer behaviour : an international research review"
~isPartOf:"Psychology & marketing"
~language:"bul"
~language:"eng"
~language:"msa"
~person:"Balaji, M. S."
~person:"Cleveland, Mark"
~person:"Darley, William K."
~person:"Kim, Jungkeun"
~person:"Spence, Charles"
~person:"Sung, Yongjun"
~source:"econis"
~subject:"Consumer behaviour"
~subject:"Online-Marketing"
~type_genre:"Article in journal"
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Consumer behaviour
Online-Marketing
Konsumentenverhalten
54
Beziehungsmarketing
12
Cultural identity
12
Kulturelle Identität
12
Relationship marketing
12
Globalization
10
Globalisierung
9
Customer satisfaction
8
Kundenzufriedenheit
8
Brand image
7
Markenimage
7
Advertising effects
6
Brand management
6
Markenführung
6
Werbewirkung
6
Brand
5
Dienstleistungsqualität
5
Ethnic group
5
Ethnische Gruppe
5
Experiment
5
Markenartikel
5
National culture
5
Nationalkultur
5
Perception
5
Psychology of advertising
5
Service quality
5
Wahrnehmung
5
Welt
5
Werbepsychologie
5
World
5
Coronavirus
4
Cosmopolitanism
4
Einzelhandel
4
International marketing
4
Internationales Marketing
4
Marketing management
4
Marketingmanagement
4
Personality psychology
4
Persönlichkeitspsychologie
4
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28
Free
4
Type of publication
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Article
53
Book / Working Paper
1
Type of publication (narrower categories)
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Article in journal
Aufsatz in Zeitschrift
54
Collection of articles of several authors
1
Sammelwerk
1
Language
All
Bulgarian
English
Malay (macrolanguage)
Author
All
Balaji, M. S.
Cleveland, Mark
Darley, William K.
Kim, Jungkeun
Spence, Charles
Sung, Yongjun
Laroche, Michel
28
Ko, Eunju
24
Septianto, Felix
15
Valette-Florence, Pierre
15
Woodside, Arch G.
15
Diamantopoulos, Adamantios
14
Dwivedi, Yogesh Kumar
14
Filieri, Raffaele
14
Bartikowski, Boris
13
Richard, Marie-Odile
13
Seo, Yuri
13
Shukla, Paurav
12
Teng, Lefa
12
Veloutsou, Cleopatra
12
Bigné Alcañiz, J. Enrique
11
Krishen, Anjala S.
11
Kukar-Kinney, Monika
11
Chebat, Jean-Charles
10
Das, Gopal
10
Flavián Blanco, Carlos
10
Lim, Weng Marc
10
McLean, Graeme J.
10
Romaniuk, Jenni
10
Yi, Youjae
10
Grewal, Dhruv
9
Gustafsson, Anders
9
Megehee, Carol M.
9
Merchant, Altaf
9
Paul, Justin
9
Taylor, Charles Raymond
9
Wiedmann, Klaus-Peter
9
Yoon, Sukki
9
Babin, Barry J.
8
Beatty, Sharon E.
8
Choi, Jeonghye
8
Choi, Yung Kyun
8
Cornwell, T. Bettina
8
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Published in...
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Australasian marketing journal
Journal of business research : JBR
Journal of consumer behaviour : an international research review
Psychology & marketing
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
13
Journal of retailing and consumer services
7
Marketing letters : a journal of research in marketing
6
International journal of advertising : the review of marketing communications
5
European journal of marketing
4
International journal of hospitality management
4
International marketing review
4
The journal of brand management : an international journal
4
European journal of marketing : EJM
3
International journal of advertising : the quarterly review of marketing communications
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of international consumer marketing
2
Journal of international marketing
2
Journal of marketing communications
2
Journal of strategic marketing
2
Journal of travel and tourism marketing
2
The journal of product & brand management
2
Tourism analysis : an interdisciplinary tourism & hospitality journal
2
Corporate reputation review : an international journal
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
Journal of advertising
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of consumer behaviour
1
Journal of destination marketing & management
1
Journal of food products marketing
1
Journal of global fashion marketing : JGfM
1
Journal of global marketing
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of hospitality marketing & management
1
Journal of internet commerce
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of promotion management : JPM
1
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
1
Journal of retailing
1
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Source
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ECONIS (ZBW)
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54
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1
Causal complexity of sustainable consumption : unveiling the equifinal causes of purchase intentions of plant-based meat alternatives
Bhattacharyya, Jishnu
;
Balaji, M. S.
;
Jiang, Yangyang
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013534237
Saved in:
2
Cross-national consistency of place-related identity dispositions as antecedents of global brand advocacy among ethnic Chinese at home and abroad
Cleveland, Mark
;
Bartikowski, Boris
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-13
Persistent link: https://www.econbiz.de/10013492752
Saved in:
3
The impact of childhood environments on the sunk-cost fallacy
Jhang, Jihoon
;
Lee, Daniel Chaein
;
Park, Jooyoung
;
Lee, …
- In:
Psychology & marketing
40
(
2023
)
3
,
pp. 531-541
Persistent link: https://www.econbiz.de/10014290760
Saved in:
4
An international and cross-cultural perspective on "the wired consumer" : the digital divide and device difference dilemmas
Papadopoulos, Nicolas G.
;
Cleveland, Mark
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013534131
Saved in:
5
Social media usage, materialism and psychological well-being among immigrant consumers
Cleveland, Mark
;
Iyer, Rajesh
;
Babin, Barry J.
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-14
Persistent link: https://www.econbiz.de/10013492778
Saved in:
6
"Antiglobalscapes" : a cross-national investigation of the nature and precursors of consumers' apprehensions towards globalization
Cleveland, Mark
;
McCutcheon, Georgia
- In:
Journal of business research : JBR
138
(
2022
),
pp. 170-184
Persistent link: https://www.econbiz.de/10013197861
Saved in:
7
Effectiveness of product recommendation framing on online retail platforms
Zhang, Junhui
;
Balaji, M. S.
;
Luo, Jun
;
Jha, Subhash
- In:
Journal of business research : JBR
153
(
2022
),
pp. 185-197
Persistent link: https://www.econbiz.de/10013534007
Saved in:
8
The impact of COVID-19 on consumer evaluation of authentic advertising messages
Park, Jooyoung
;
Kim, Jungkeun
;
Lee, Daniel C.
;
Kim, …
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 76-89
Persistent link: https://www.econbiz.de/10012796063
Saved in:
9
The impact of infectious disease threat on consumers' pattern-seeking in sequential choices
Park, Jooyoung
;
Kim, Jungkeun
;
Jhang, Jihoon
;
Lee, Jacob C.
- In:
Psychology & marketing
39
(
2022
)
2
,
pp. 370-389
Persistent link: https://www.econbiz.de/10012796110
Saved in:
10
The impact of socioeconomic status on preferences for sustainable luxury brands
Kim, Jungkeun
;
Park, Jooyoung
;
Septianto, Felix
- In:
Psychology & marketing
39
(
2022
)
8
,
pp. 1563-1578
Persistent link: https://www.econbiz.de/10013280167
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