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~isPartOf:"Australasian marketing journal"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of consumer behaviour : an international research review"
~isPartOf:"Psychology & marketing"
~language:"bul"
~language:"eng"
~language:"msa"
~person:"Darley, William K."
~person:"Kim, Jungkeun"
~person:"Seo, Yuri"
~person:"Spence, Charles"
~person:"Sung, Yongjun"
~source:"econis"
~subject:"Brand image"
~subject:"Consumer behaviour"
~subject:"Markenartikel"
~subject:"Online-Marketing"
~type_genre:"Article in journal"
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Brand image
Consumer behaviour
Markenartikel
Online-Marketing
Konsumentenverhalten
38
Luxury goods
10
Luxusgüter
10
Advertising effects
6
Beziehungsmarketing
6
Brand
6
Relationship marketing
6
Werbewirkung
6
Brand management
5
Markenführung
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Markenimage
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Psychology of advertising
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Kundenzufriedenheit
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Luxury
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3
Marketingmanagement
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Article
38
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Aufsatz in Zeitschrift
40
Collection of articles of several authors
2
Sammelwerk
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Language
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Bulgarian
English
Malay (macrolanguage)
Author
All
Darley, William K.
Kim, Jungkeun
Seo, Yuri
Spence, Charles
Sung, Yongjun
Laroche, Michel
28
Ko, Eunju
25
Cleveland, Mark
17
Valette-Florence, Pierre
15
Woodside, Arch G.
15
Bartikowski, Boris
14
Diamantopoulos, Adamantios
14
Dwivedi, Yogesh Kumar
14
Foroudi, Pantea
13
Richard, Marie-Odile
13
Septianto, Felix
13
Dennis, Charles
12
Filieri, Raffaele
12
Krishen, Anjala S.
12
Romaniuk, Jenni
12
Veloutsou, Cleopatra
12
Balaji, M. S.
11
Bigné Alcañiz, J. Enrique
11
Cornwell, T. Bettina
11
Gupta, Suraksha
11
Kukar-Kinney, Monika
11
Melewar, T. C.
11
Shukla, Paurav
11
Teng, Lefa
11
Chebat, Jean-Charles
10
Das, Gopal
10
Kim, Kyung Hoon
10
Lim, Weng Marc
10
McLean, Graeme J.
10
Merchant, Altaf
10
Yi, Youjae
10
Choi, Yung Kyun
9
Flavián Blanco, Carlos
9
Grewal, Dhruv
9
Gustafsson, Anders
9
Megehee, Carol M.
9
Nenycz-Thiel, Magda
9
Phau, Ian
9
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Australasian marketing journal
Journal of business research : JBR
Journal of consumer behaviour : an international research review
Psychology & marketing
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
12
Marketing letters : a journal of research in marketing
7
The journal of brand management : an international journal
7
Journal of retailing and consumer services
5
International journal of advertising : the quarterly review of marketing communications
4
International journal of advertising : the review of marketing communications
4
European journal of marketing
3
Qualitative market research : an international journal
3
International journal of hospitality management
2
International marketing review
2
Journal of advertising
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of destination marketing & management
2
Journal of marketing communications
2
Journal of travel and tourism marketing
2
Asia Pacific journal of marketing and logistics
1
Corporate reputation review : an international journal
1
European journal of marketing : EJM
1
European management journal
1
JMM : the international journal on media management
1
Journal of business ethics : JBE
1
Journal of consumer behaviour
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Journal of food products marketing
1
Journal of global fashion marketing : JGfM
1
Journal of global marketing
1
Journal of hospitality marketing & management
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of international consumer marketing
1
Journal of promotion management : JPM
1
Journal of service theory and practice : JSTP
1
Journal of transnational management : the official journal of the International Management Development Association
1
Marketing intelligence & planning
1
The journal of asset management
1
The journal of consumer marketing
1
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ECONIS (ZBW)
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1
The impact of childhood environments on the sunk-cost fallacy
Jhang, Jihoon
;
Lee, Daniel Chaein
;
Park, Jooyoung
;
Lee, …
- In:
Psychology & marketing
40
(
2023
)
3
,
pp. 531-541
Persistent link: https://www.econbiz.de/10014290760
Saved in:
2
The impact of COVID-19 on consumer evaluation of authentic advertising messages
Park, Jooyoung
;
Kim, Jungkeun
;
Lee, Daniel C.
;
Kim, …
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 76-89
Persistent link: https://www.econbiz.de/10012796063
Saved in:
3
The impact of infectious disease threat on consumers' pattern-seeking in sequential choices
Park, Jooyoung
;
Kim, Jungkeun
;
Jhang, Jihoon
;
Lee, Jacob C.
- In:
Psychology & marketing
39
(
2022
)
2
,
pp. 370-389
Persistent link: https://www.econbiz.de/10012796110
Saved in:
4
The impact of socioeconomic status on preferences for sustainable luxury brands
Kim, Jungkeun
;
Park, Jooyoung
;
Septianto, Felix
- In:
Psychology & marketing
39
(
2022
)
8
,
pp. 1563-1578
Persistent link: https://www.econbiz.de/10013280167
Saved in:
5
"Looking sharp" : price typeface influences awareness of spending in mobile payment
Park, Jaewoo
;
Velasco, Carlos
;
Spence, Charles
- In:
Psychology & marketing
39
(
2022
)
6
,
pp. 1170-1189
Persistent link: https://www.econbiz.de/10013280072
Saved in:
6
Luxury customization and self-authenticity : implications for consumer wellbeing
Choi, Dayeon
;
Seo, Yuri
;
Septianto, Felix
;
Ko, Eunju
- In:
Journal of business research : JBR
141
(
2022
),
pp. 243-252
Persistent link: https://www.econbiz.de/10013168058
Saved in:
7
Sharing luxury possessions in the age of digital experience economy : consumption type and psychological entitlement
Kemper, Joya A.
;
Bai, Xue
;
Zhao, Fang
;
Chiew, Tung Moi
; …
- In:
Journal of business research : JBR
142
(
2022
),
pp. 875-885
Persistent link: https://www.econbiz.de/10013169465
Saved in:
8
Consumer experiences of virtual reality : insights from VR luxury brand fashion shows
Jung, Jaesuk
;
Yu, Jihye
;
Seo, Yuri
;
Ko, Eunju
- In:
Journal of business research : JBR
130
(
2021
),
pp. 517-524
Persistent link: https://www.econbiz.de/10012544867
Saved in:
9
Impact of preciseness of price presentation on the magnitude of compromise and decoy effects
Cui, Yuanyuan
;
Kim, Seongseop
;
Kim, Jungkeun
- In:
Journal of business research : JBR
132
(
2021
),
pp. 641-652
Persistent link: https://www.econbiz.de/10012581647
Saved in:
10
Multisensory consumer-computer interaction
Velasco, Carlos
;
Sunaga, Tsutomu
;
Narumi, Takuji
; …
- In:
Journal of business research : JBR
134
(
2021
),
pp. 716-719
Persistent link: https://www.econbiz.de/10012643956
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