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~isPartOf:"Australasian marketing journal"
~isPartOf:"Predicting trends and building strategies for consumer engagement in retail environments"
~subject:"Kundenzufriedenheit"
~subject:"Retail trade"
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Search: subject_exact:"Kundenbindungsprogramm"
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Kundenzufriedenheit
Retail trade
Kundenbindungsprogramm
5
Loyalty program
5
Consumer behaviour
2
Einzelhandel
2
Konsumentenverhalten
2
Behavioral consequences
1
Beziehungsmarketing
1
Brand loyalty
1
Consumer attitudes
1
Customer satisfaction
1
Customization
1
Dienstleistungsinnovation
1
Gender
1
Geographic distance
1
Geographische Entfernung
1
Geschlecht
1
Incentivized WOM
1
Italien
1
Italy
1
Loyalty program value
1
Mobile couponing
1
Neuengland
1
New England
1
Personal banking
1
Privatkundengeschäft
1
Program loyalty
1
Relationship marketing
1
Service innovation
1
Structural equation model
1
Structural equation modeling
1
Strukturgleichungsmodell
1
TPB (theory of planned behavior)
1
Verbrauchereinstellung
1
Viral marketing
1
Virales Marketing
1
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English
3
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Babin, Barry J.
1
Bruni, Roberto
1
Chefor, Ellis
1
Colamatteo, Annarita
1
Danaher, Tracey
1
Gupta, Samir
1
Pagnanelli, Maria Anna
1
Saleh, Amin
1
Sansone, Marcello
1
So, Jing Theng
1
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Australasian marketing journal
Predicting trends and building strategies for consumer engagement in retail environments
Journal of retailing and consumer services
14
Journal of business research : JBR
8
International journal of hospitality management
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of retailing
4
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
3
Marketing letters : a journal of research in marketing
3
The international review of retail, distribution and consumer research
3
Tourism management : research, policies, practice
3
European journal of marketing : EJM
2
European retail research
2
Forschungsergebnisse der WU Wirtschaftsuniversität Wien
2
Handelsforschung
2
International journal of business innovation and research
2
International journal of electronic marketing and retailing : IJEMR
2
Journal of business economics : JBE
2
Journal of hospitality marketing & management
2
Journal of marketing theory and practice
2
Journal of organizational computing and electronic commerce
2
Journal of travel and tourism marketing
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Kundenmanagement & Electronic Commerce
2
MSI reports : working paper series
2
The journal of services marketing
2
The service industries journal
2
Administrative Sciences : open access journal
1
Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
1
Advances in information systems and management science
1
Asia Pacific journal of marketing and logistics
1
Asia-Pacific journal of management research and innovation
1
Asian Academy of Management journal : AAMJ
1
BTE-Fachdokumentation
1
Beiträge zur Unternehmensführung
1
Best Practice in Marketing : Erfolgsbeispiele zu den vier Kernaufgaben im Marketing
1
Business analyst : a refereed journal of Shri Ram College of Commerce
1
Business intelligence and analytics in small and medium enterprises
1
Business strategy and the environment
1
CARESS working paper
1
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ECONIS (ZBW)
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1
An action-based approach to retail brand engagement
Saleh, Amin
;
Chefor, Ellis
;
Babin, Barry J.
- In:
Predicting trends and building strategies for consumer …
,
(pp. 27-43)
.
2019
Persistent link: https://www.econbiz.de/10012023212
Saved in:
2
Relational proximity with customers in the retail industry
Sansone, Marcello
;
Bruni, Roberto
;
Colamatteo, Annarita
; …
- In:
Predicting trends and building strategies for consumer …
,
(pp. 268-286)
.
2019
Persistent link: https://www.econbiz.de/10012023252
Saved in:
3
What do customers get and give in return for loyalty program membership?
So, Jing Theng
;
Danaher, Tracey
;
Gupta, Samir
- In:
Australasian marketing journal
23
(
2015
)
3
,
pp. 196-206
Persistent link: https://www.econbiz.de/10011383305
Saved in:
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