//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Australasian marketing journal"
~subject:"Brand image"
~subject:"Dienstleistungssektor"
~subject:"Marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"O'Cass, Aron"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Brand image
Dienstleistungssektor
Marketing
Bewertung
1
Capabilities
1
Complementarity
1
Consumer behaviour
1
Customer satisfaction
1
Dienstleistungsqualität
1
Evaluation
1
Firm performance
1
Innovation
1
Innovation management
1
Innovationsmanagement
1
Institutional economics
1
Institutionenökonomik
1
International market entry
1
Internationaler Markteintritt
1
KMU
1
Konsumentenverhalten
1
Kundenzufriedenheit
1
Learning
1
Learning organization
1
Lernen
1
Lernende Organisation
1
Market entry
1
Marketing management
1
Marketingmanagement
1
Markteintritt
1
Online retailing
1
Online-Handel
1
Resource-based view
1
Ressourcenorientierter Ansatz
1
SME
1
SME performance
1
Service quality
1
USA
1
United States
1
Unternehmenserfolg
1
Viral marketing
1
Virales Marketing
1
Website
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
O'Cass, Aron
1
Sok, Keo Mony
1
Sok, Phyra
1
Published in...
All
Australasian marketing journal
Industrial marketing management : the international journal for industrial and high-tech firms
4
The journal of services marketing
4
European journal of marketing : EJM
2
Journal of business research : JBR
2
The journal of business & industrial marketing
2
Tourism management : research, policies, practice
2
Asia Pacific journal of management : APJM ; a publication of the Faculty of Business Administration, National University of Singapore
1
European business review : EBR ; the official journal of the International Management Centres, Europe
1
Journal of macromarketing : examining the interactions among markets, marketing, and society
1
Journal of marketing management : MM
1
Journal of strategic marketing
1
Marketing intelligence & planning
1
Marketing theory
1
The journal of consumer marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Achieving superior SME performance : overarching role of marketing, innovation, and learning capabilities
Sok, Phyra
;
O'Cass, Aron
;
Sok, Keo Mony
- In:
Australasian marketing journal
21
(
2013
)
3
,
pp. 161-167
Persistent link: https://www.econbiz.de/10010125790
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->