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~isPartOf:"Australasian marketing journal"
~subject:"Ethnic group"
~type_genre:"Article in journal"
~type_genre:"Bibliografie"
~type_genre:"Graue Literatur"
~type_genre:"Reprint"
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Ethnic media advertising effectiveness, influences and implications
Lau, Hei Tong
;
Lee, Richard
- In:
Australasian marketing journal
26
(
2018
)
3
,
pp. 216-220
Persistent link: https://www.econbiz.de/10011954216
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