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Beziehungsmarketing
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Consumer behaviour
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Customer retention
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Relationship marketing
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Customer loyalty
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Customer satisfaction
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Australasian marketing journal
SpringerLink / BĂĽcher
31
Journal of retailing and consumer services
21
Journal of business research : JBR
18
Research
14
Springer eBook Collection
11
Journal of marketing theory and practice
10
Psychology & marketing
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Harvard business review : HBR
7
How to succeed in the digital age : strategies from 17 top managers
7
Journal of consumer behaviour : an international research review
7
The service industries journal
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Harvard-Business-Manager : das Wissen der Besten
6
Innovatives Markenmanagement
6
Sport marketing quarterly : preferred journal of the Sport Marketing Association
6
Springer eBook Collection / Business and Management
6
Cogent business & management
5
Exploring the rise of fandom in contemporary consumer culture
5
International journal of contemporary hospitality management
5
International journal of hospitality management
5
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
5
Journal of the Academy of Marketing Science
5
The journal of services marketing
5
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
4
Applied Marketing Science / Angewandte Marketingforschung
4
Computer-mediated marketing strategies : social media and online brand communities
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Edward Elgar E-Book Archive
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European journal of marketing : EJM
4
Forschungsergebnisse der WU Wirtschaftsuniversität Wien
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Forum Marketing
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Gabler Edition Wissenschaft
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Journal of marketing analytics : JMA
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Markenbrand : die Strategiequelle ; Zeitschrift fĂĽr Markenstrategie
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Marktorientiertes Management
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Services marketing quarterly
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Springer Gabler Research
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Springer eBook Collection / Business and Economics
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Asia Pacific journal of marketing and logistics
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Dissertation Series CentER
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Handbook of research on retailer-consumer relationship development
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ECONIS (ZBW)
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Has behavioural loyalty to online supermarkets declined?
Trinh, Giang
;
Anesbury, Zachary Williaml
;
Driesener, Carl
- In:
Australasian marketing journal
25
(
2017
)
4
,
pp. 326-333
Persistent link: https://www.econbiz.de/10011792391
Saved in:
2
The relative contribution of love and trust towards customer loyalty
Chen, Shu-Ching
;
Quester, Pascale G.
- In:
Australasian marketing journal
23
(
2015
)
1
,
pp. 13-18
Persistent link: https://www.econbiz.de/10011284767
Saved in:
3
Resisting temptation : gender differences in customer loyalty in the presence of a more attractive alternative
Melnyk, Valentyna
- In:
Australasian marketing journal
22
(
2014
)
4
,
pp. 335-341
Persistent link: https://www.econbiz.de/10010472721
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