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~isPartOf:"Automobilmarktforschung : Nutzenorientierung von Pkw-Herstellern"
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Automobilmarktforschung : Nutzenorientierung von Pkw-Herstellern
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Globales After-Sales-Marketing in der Automobilindustrie : Perspektiven der Komponentenzulieferer
Wieandt, Axel
;
Zimmermann, Martin
- In:
Automobilmarktforschung : Nutzenorientierung von …
,
(pp. 157-169)
.
1996
Persistent link: https://www.econbiz.de/10001293675
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2
Stochastic option bundling and bundle pricing
Fürderer, Ralph
- In:
Automobilmarktforschung : Nutzenorientierung von …
,
(pp. 131-156)
.
1996
Persistent link: https://www.econbiz.de/10001293676
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3
Die Bestimmungsgrößen der Markentreue beim Pkw-Kauf : Ergebnisse einer empirischen Untersuchung
Bauer, Hans H.
- In:
Automobilmarktforschung : Nutzenorientierung von …
,
(pp. 119-132)
.
1996
Persistent link: https://www.econbiz.de/10001293677
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4
PREFSIM : ein Entscheidungsunterstützungssystem zur Optimierung des Preis-/Leistungsverhältnisses bei der PKW-Entwicklung
Bauer, Hans H.
- In:
Automobilmarktforschung : Nutzenorientierung von …
,
(pp. 67-78)
.
1996
Persistent link: https://www.econbiz.de/10001293679
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