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~isPartOf:"BLM-Schriftenreihe"
~isPartOf:"Journal of retailing and consumer services"
~subject:"E-commerce"
~subject:"Online-Handel"
~subject:"Werbung"
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Journal of retailing and consumer services
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Luxury fashion games are so cool! : predicting awareness, perceived quality, and loyalty
Rodrigues, Mariana Berga
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462281
Saved in:
2
Impact of seller- and buyer-created content on product sales in the electronic commerce platform : the role of informativeness, readability, multimedia richness, and extreme valenc...
Cai, Xiaowei
;
Cebollada, Javier
;
Cortiñas, Mónica
- In:
Journal of retailing and consumer services
70
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014235386
Saved in:
3
Monetarisierung von Computerspielen
Koubek, Jochen
-
2020
Persistent link: https://www.econbiz.de/10012313135
Saved in:
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