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~isPartOf:"Beiträge zum Produkt-Marketing"
~isPartOf:"Methods and tools for effective knowledge life-cycle-management"
~isPartOf:"Product experience"
~subject:"Aesthetics"
~subject:"Marke"
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Marke
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Beiträge zum Produkt-Marketing
Methods and tools for effective knowledge life-cycle-management
Product experience
The psychology of design : creating consumer appeal ; [an interdisciplinary conference held in May 2014 in Ann Arbor on the subject of "the Psychology of Design" ; the 33rd Annual Advertising and Consumer Psychology (ACP) Conference of the Society for Consumer Psychology]
9
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
6
Journal of consumer research : JCR ; an interdisciplinary bimonthly
6
Journal of retailing and consumer services
4
Psychology & marketing
4
International journal of product development : IJPD
3
Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
3
Administrative science quarterly : ASQ
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International journal of advertising : the review of marketing communications
2
Journal of consumer behaviour : an international research review
2
Journal of fashion marketing and management
2
Journal of management inquiry
2
Journal of marketing research
2
Journal of service research
2
Journal of travel and tourism marketing
2
Marketing letters : a journal of research in marketing
2
Aestetics and style in strategy
1
Aus Politik und Zeitgeschichte : APuZ
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Boston U. School of Management Research Paper
1
Brand the Future : systematische Markenentwicklung im B2B
1
Corporate reputation review
1
Cross Cultural Management: An International Journal
1
Cross cultural management : an international journal
1
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
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Die informatisierte Service-Ökonomie : Veränderungen im privaten und öffentlichen Sektor
1
Dissertation.de
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Electronic commerce research
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Electronic commerce research and applications
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European journal of marketing
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European journal of marketing : EJM
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European review of economics and finance
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Harvard Business School Technology & Operations Mgt. Unit Working Paper
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of innovation management
1
International journal of manufacturing technology and management
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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ECONIS (ZBW)
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USB Cologne (EcoSocSci)
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1
Product aesthetics
Hekkert, Paul
;
Leder, Helmut
- In:
Product experience
,
(pp. 259-285)
.
2008
Persistent link: https://www.econbiz.de/10014559951
Saved in:
2
Aesthetics in interactive products : correlates and consequences of beauty
Hassenzahl, Marc
- In:
Product experience
,
(pp. 287-302)
.
2008
Persistent link: https://www.econbiz.de/10014559952
Saved in:
3
Zeichen als Mittel der Produktgestaltung
Welbers, Georg
-
1996
Persistent link: https://www.econbiz.de/10008729882
Saved in:
4
Analyse und Generierung von Designprägnanzen : Designstile als Determinanten der marketingorientierten Produktgestaltung
Lehnhardt, Jana-Maria
-
1996
Persistent link: https://www.econbiz.de/10008729883
Saved in:
5
Zeichen als Mittel der Produktgestaltung
Welbers, Georg
-
1996
Persistent link: https://www.econbiz.de/10004308163
Saved in:
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