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~isPartOf:"Betriebswirtschaftliche Forschung und Praxis : BFuP"
~isPartOf:"Journal of international marketing"
~isPartOf:"Management international review : mir ; journal of international business"
~subject:"Marketing management"
~subject:"SME"
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Search: subject:"Markteintritt"
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Marketing management
SME
International market entry
143
Internationaler Markteintritt
143
Multinationales Unternehmen
89
Transnational corporation
89
Globalisierung
45
Globalization
45
Auslandsinvestition
38
Foreign investment
38
Firm performance
28
Unternehmenserfolg
28
Emerging economies
24
Schwellenländer
24
China
23
KMU
23
Market entry
21
Markteintritt
21
Business start-up
16
Unternehmensgründung
16
Theorie
14
Theory
14
Welt
14
World
14
International marketing
13
Internationales Marketing
13
Internationalization
12
Entrepreneurship
10
Entrepreneurship approach
10
Ausländische Tochtergesellschaft
9
Foreign subsidiary
9
Marketingmanagement
8
Strategic management
8
Strategisches Management
8
Resource-based view
7
Ressourcenorientierter Ansatz
7
Takeover
7
Transaction costs
7
Transaktionskosten
7
USA
7
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28
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2
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29
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29
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1
Collection of articles of several authors
1
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1
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1
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English
24
German
6
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Hilmersson, Mikael
3
Chetty, Sylvie K.
2
Etemad, Hamid
2
Johanson, Martin
2
Zucchella, Antonella
2
Ahi, Ali
1
Bai, Xuan
1
Baldegger, Rico
1
Barnes, Bradley R.
1
Baronchelli, Gianpaolo
1
Cansier, Adrienne
1
Chang, Jeanine
1
Chiao, Yu-Ching
1
Child, John
1
Chirapanda, Suthawan
1
Crick, Dave
1
Crick, James M.
1
Dalgic, Tevfik
1
Freeman, Susan
1
Gabrielsson, Mika
1
Gabrielsson, Peter
1
Galkina, Tamara
1
Hagen, Birgit
1
Hauser, Christian
1
Haussmann, Helmut
1
Holtbrügge, Dirk
1
Hsu, Chin-Chin
1
Jansson, Hans
1
Karami, Masoud
1
Kuivalainen, Olli
1
Lehmann, Ralph
1
Li, Dan
1
Li, Julie Juan
1
Li, Lee
1
Li, Lei
1
Li, Xiaoying
1
Liu, Xiaming
1
Lo, Fang Yi
1
Lundberg, Heléne
1
Mandler, Timo
1
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Betriebswirtschaftliche Forschung und Praxis : BFuP
Journal of international marketing
Management international review : mir ; journal of international business
International business review : the official journal of the European International Business Academy
53
Journal of business research : JBR
36
Journal of international entrepreneurship
35
International marketing review
31
Journal of world business : JWB
26
European journal of international management : EJIM
21
International journal of globalisation and small business : IJGSB
21
International journal of entrepreneurship and small business
19
Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research
18
SpringerLink / Bücher
15
Industrial marketing management : the international journal for industrial and high-tech firms
13
Journal of strategic marketing
13
Entrepreneurial business and economics review : EBER
12
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
12
Journal of international management
12
International journal of business and globalisation : IJBG
11
Small business economics : an entrepreneurship journal
11
International small business journal : researching entrepreneurship
10
International entrepreneurship and management journal
9
International growth of small and medium enterprises
9
Internationalisierung deutscher Unternehmen : Strategien, Instrumente und Konzepte für den Mittelstand
9
An SME perspective
8
International small business journal : ISBJ
8
Kleine und mittlere Unternehmen in neuen Märkten : Aufbruch und Wachstum
8
Management science : journal of the Institute for Operations Research and the Management Sciences
8
Review of international business and strategy
8
European business review : EBR ; the official journal of the International Management Centres, Europe
7
Europäische Hochschulschriften / 5
7
Journal for international business and entrepreneurship development
7
Journal of small business and enterprise development
7
Management international review : MIR ; journal of international business
7
Multinational business review
7
International journal of emerging markets
6
International journal of trade and global markets
6
Thunderbird international business review
6
Administrative Sciences : open access journal
5
Asia Pacific business review
5
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Source
All
ECONIS (ZBW)
30
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30
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1
Marketing agility in subsidiaries : market orientation and marketing program standardization as the "twin engines" of performance
Ozsomer, Aysegul
;
Simonin, Bernard L.
;
Mandler, Timo
- In:
Journal of international marketing
31
(
2023
)
2
,
pp. 6-24
Persistent link: https://www.econbiz.de/10014294034
Saved in:
2
Internationalizing the coopetition construct : quadratic effects on financial performance under different degrees of export intensity and an export geographical scope
Crick, James M.
;
Crick, Dave
- In:
Journal of international marketing
29
(
2021
)
2
,
pp. 62-80
Persistent link: https://www.econbiz.de/10012521221
Saved in:
3
International market entry : how do small and medium-sized enterprises make decisions?
Ahi, Ali
;
Baronchelli, Gianpaolo
;
Kuivalainen, Olli
; …
- In:
Journal of international marketing
25
(
2017
)
1
,
pp. 1-21
Persistent link: https://www.econbiz.de/10011656741
Saved in:
4
Network and institutional effects on SMEs' entry strategies
Lo, Fang Yi
;
Chiao, Yu-Ching
;
Yu, Chwo-ming Joseph
- In:
Management international review : mir ; journal of …
56
(
2016
)
4
,
pp. 531-563
Persistent link: https://www.econbiz.de/10011666176
Saved in:
5
International marketing strategy in emerging-market exporting firms
Samiee, Saeed
;
Chirapanda, Suthawan
- In:
Journal of international marketing
27
(
2019
)
1
,
pp. 20-37
Persistent link: https://www.econbiz.de/10011999575
Saved in:
6
Networks' impact on the entrepreneurial internationalization : a literature review and research agenda
Sedziniauskiene, Rimante
;
Sekliuckiene, Jurgita
; …
- In:
Management international review : mir ; journal of …
59
(
2019
)
5
,
pp. 779-823
Persistent link: https://www.econbiz.de/10012112548
Saved in:
7
Interactions among factors driving and inhibiting the early internationalization of small, young technology enterprises
Qian, Gongming
;
Li, Lee
;
Qian, Zhengming
- In:
Management international review : mir ; journal of …
58
(
2018
)
2
,
pp. 251-280
Persistent link: https://www.econbiz.de/10011847485
Saved in:
8
Opportunity discovery and creation as a duality : evidence from small firms' foreign market entries
Chetty, Sylvie K.
;
Karami, Masoud
;
Martín Martín, Oscar
- In:
Journal of international marketing
26
(
2018
)
3
,
pp. 70-93
Persistent link: https://www.econbiz.de/10011924487
Saved in:
9
International market entry strategies : relational, digital, and hybrid approaches
Watson, George F., IV.
;
Weaven, Scott
;
Perkins, Helen
; …
- In:
Journal of international marketing
26
(
2018
)
1
,
pp. 30-60
Persistent link: https://www.econbiz.de/10011848797
Saved in:
10
Time, temporality, and internationalization : the relationship among point in time of, time to, and speed of international expansion
Hilmersson, Mikael
;
Johanson, Martin
;
Lundberg, Heléne
; …
- In:
Journal of international marketing
25
(
2017
)
1
,
pp. 22-45
Persistent link: https://www.econbiz.de/10011656757
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