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~isPartOf:"Betriebswirtschaftslehre für Technologie und Innovation"
~subject:"B-to-B-Marketing"
~subject:"Innovationsmanagement"
~subject:"Vertrauen"
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Search: subject:"Beziehungsmanagement"
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B-to-B-Marketing
Innovationsmanagement
Vertrauen
Beziehungsmarketing
11
Relationship marketing
11
Deutschland
9
Germany
9
Theorie
9
Theory
9
Innovation management
8
Kundenorientierung
6
Erfolgsfaktor
4
Internet
4
Produktentwicklung
4
Innovation
3
Kunde
3
Automotive industry
2
Begriffsbildung
2
Consumer goods marketing
2
Customer satisfaction
2
Estimation
2
Integration
2
Kfz-Industrie
2
Konsumgütermarketing
2
Kundenzufriedenheit
2
Lieferantenmanagement
2
Neues Produkt
2
Produktinnovation
2
Projektmanagement
2
Schätzung
2
Social Media
2
Success factor
2
Supplier relationship management
2
Advertising effects
1
Ankündigung
1
Ankündigungseffekt
1
Announcement effect
1
Arbeitsgruppe
1
Bewertung
1
Business start-up
1
Business-to-business marketing
1
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8
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8
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7
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German
8
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Bartl, Michael
2
Steinhoff, Fee
2
Kottkamp, Saskia
1
Krieger, Katrin
1
Lüthje, Christian
1
Soll, Jan Henrik
1
Trommsdorff, Volker
1
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Betriebswirtschaftslehre für Technologie und Innovation
Industrial marketing management : the international journal for industrial and high-tech firms
184
The journal of business & industrial marketing
101
Journal of business research : JBR
91
Journal of retailing and consumer services
64
Journal of business-to-business marketing
39
SpringerLink / Bücher
30
International journal of hospitality management
23
The journal of services marketing
22
The service industries journal
22
Journal of strategic marketing
20
Asia Pacific journal of marketing and logistics
18
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
18
Cogent business & management
17
Journal of the Academy of Marketing Science
16
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
15
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
15
European journal of marketing : EJM
14
International journal of electronic marketing and retailing : IJEMR
14
Journal of hospitality marketing & management
14
Gabler Edition Wissenschaft
13
International journal of electronic customer relationship management : IJECRM
12
Journal of service management
12
Marketing intelligence & planning
12
The international journal of bank marketing : IJBM
12
Journal of financial services marketing : JFSM
11
Journal of marketing
11
Service business
11
International journal of innovation management
10
International journal of technology marketing : IJTMkt
10
Journal of open innovation : technology, market, and complexity
10
Journal of service research : JSR
10
Journal of travel and tourism marketing
10
International journal of retail & distribution management
9
Journal of customer behaviour
9
Journal of internet commerce
9
Management decision : MD
9
Springer eBook Collection / Business and Economics
9
The journal of personal selling & sales management : JPSSM
9
Economic research
8
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ECONIS (ZBW)
8
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1
Virtuelle Kundenintegration in die Neuproduktentwicklung
Bartl, Michael
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10013515313
Saved in:
2
Kundenorientierung bei hochgradigen Innovationen : Konzeptualisierung, empirische Bestandsaufnahme und Erfolgsbetrachtung
Steinhoff, Fee
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10013515362
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3
Ideengenerierung mit Konsumenten im Internet
Soll, Jan Henrik
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10013429714
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4
Virtuelle Kundenintegration in die Neuproduktentwicklung
Bartl, Michael
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10013429715
Saved in:
5
Kundenorientierung bei hochgradigen Innovationen : Konzeptualisierung, empirische Bestandsaufnahme und Erfolgsbetrachtung
Steinhoff, Fee
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10013429717
Saved in:
6
Customer Relationship Management und Innovationserfolg : eine theoretisch-konzeptionelle Fundierung und empirische Analyse
Krieger, Katrin
-
2005
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003042078
Saved in:
7
Kundenorientierung im Innovationsprozess : e. Untersuchung der Kunden-Hersteller-Interaktion in Konsumgütermärkten
Lüthje, Christian
-
2000
Persistent link: https://www.econbiz.de/10013429615
Saved in:
8
Erprobung innovativer Investitionsgüter bei Erstkunden
Kottkamp, Saskia
-
1998
Persistent link: https://www.econbiz.de/10013429572
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