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~isPartOf:"Bibliography series / American Marketing Association"
~isPartOf:"Cases on SMEs and open innovation : applications and investigations"
~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~isPartOf:"Journal of world business : JWB"
~isPartOf:"Management in der Finanzbranche - Finanzmanagement im Unternehmen : [15 Jahre IFZ Zug]"
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KMU-Marketing
5
SME marketing
5
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2
SME
2
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United States
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Absatz
1
Absatzpolitik
1
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Business economics
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Blesa, Andreu
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Koh, Anthony C.
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Bibliography series / American Marketing Association
Cases on SMEs and open innovation : applications and investigations
International journal of internet marketing and advertising : IJIMA
Journal of world business : JWB
Management in der Finanzbranche - Finanzmanagement im Unternehmen : [15 Jahre IFZ Zug]
Journal of research in marketing and entrepreneurship : JRME
5
Industrial marketing management : the international journal for industrial and high-tech firms
3
Journal of small business and enterprise development
3
Asia Pacific journal of marketing and logistics
2
Innovations in SMEs and conducting e-business : technologies, trends and solutions
2
International journal of entrepreneurship and small business
2
Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research
2
Marketing intelligence & planning
2
Piccola impresa
2
SpringerLink / Bücher
2
Advances in Business Strategy and Competitive Advantage
1
Advances in business strategy and competitive advantage (ABSCA) book series
1
Applied research on strategic international management
1
Arbeitspapiere der FOM
1
Betriebswirtschaftslehre der Mittel- und Kleinbetriebe : größenspezifische Probleme und Möglichkeiten zu ihrer Lösung
1
Customer-centric marketing strategies : tools for building organizational performance
1
Edward Elgar E-Book Archive
1
Elgaronline
1
International Journal on Food System Dynamics
1
International journal of entrepreneurial behaviour & research
1
International small business journal : ISBJ
1
International small business journal : researching entrepreneurship
1
Journal of business research : JBR
1
Journal of customer behaviour
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
Journal of marketing management : MM
1
Journal of research in marketing and entrepreneurship
1
Journal of strategic management education : JSME
1
KMU in der Krise : Strategien zur Krisenvermeidung und Krisenbewältigung
1
Kommunikation kleiner und mittlerer Unternehmen
1
MPRA Paper
1
Marketing in the cyber era : strategies and emerging trends
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Marketing management in Africa
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Piccola impresa : rivista internazionale di studi e ricerche
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ECONIS (ZBW)
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Controlling mit Standard-ERP-Software in CH-KMU : eine qualitative Studie
Renggli, Stefan
;
Fischer, Thomas
- In:
Management in der Finanzbranche - Finanzmanagement im …
,
(pp. 481-511)
.
2012
Persistent link: https://www.econbiz.de/10009630275
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2
Open innovation for non-high-tech SMEs : the case of the users association of advanced technologies program
Porath, Amiram
- In:
Cases on SMEs and open innovation : applications and …
,
(pp. 21-39)
.
2012
Persistent link: https://www.econbiz.de/10009405303
Saved in:
3
Exploring social media marketing strategies in SMEs
Pentina, Iryna
;
Koh, Anthony C.
- In:
International journal of internet marketing and …
7
(
2012
)
4
,
pp. 292-310
Persistent link: https://www.econbiz.de/10009711387
Saved in:
4
International new ventures as "small multinationals" : the importance of marketing capabilities
Ripollés Meliá, María
;
Blesa, Andreu
- In:
Journal of world business : JWB
47
(
2012
)
2
,
pp. 277-287
Persistent link: https://www.econbiz.de/10009517189
Saved in:
5
Small business marketing : a selected and annotated bibliography
Brannen, William H.
-
1978
Persistent link: https://www.econbiz.de/10000053085
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