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~isPartOf:"Bibliography series / American Marketing Association"
~isPartOf:"Cases on SMEs and open innovation : applications and investigations"
~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~isPartOf:"Journal of world business : JWB"
~subject:"Online-Marketing"
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Bibliography series / American Marketing Association
Cases on SMEs and open innovation : applications and investigations
International journal of internet marketing and advertising : IJIMA
Journal of world business : JWB
Industrial marketing management : the international journal for industrial and high-tech firms
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Innovations in SMEs and conducting e-business : technologies, trends and solutions
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Exploring social media marketing strategies in SMEs
Pentina, Iryna
;
Koh, Anthony C.
- In:
International journal of internet marketing and …
7
(
2012
)
4
,
pp. 292-310
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