//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Brand Content : die Marke als Medienereignis"
~person:"Fritzsch, Conrad"
~person:"Hess, Thomas"
~person:"Zhang, Kaifu"
~subject:"1960-2011"
~subject:"Media industries"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Enterprise content management"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
1960-2011
Media industries
Brand management
1
Content Management
1
Content management
1
Markenführung
1
Mediensektor
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Aufsatz im Buch
1
Book section
1
Language
All
German
1
Author
All
Fritzsch, Conrad
Hess, Thomas
Zhang, Kaifu
Lehne, Lars
1
Published in...
All
Brand Content : die Marke als Medienereignis
Arbeitsbericht des Instituts für Wirtschaftsinformatik und Neue Medien
7
E-Business, M-Business und T-Business : digitale Erlebniswelten aus Sicht von Consulting-Unternehmen
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
"Content is king, packaging is God"
Lehne, Lars
;
Fritzsch, Conrad
- In:
Brand Content : die Marke als Medienereignis
,
(pp. 265-274)
.
2013
Persistent link: https://www.econbiz.de/10010212705
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->