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Beziehungsmarketing
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Brand management
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Consumer behaviour
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New product development
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Brand management ; Vol. 2
Journal of marketing
6
International Journal of Global Environmental Issues
2
Journal of operations management
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Production and operations management : an international journal of the Production and Operations Management Society
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Strategic management journal
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Ecological Economics
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
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Information systems research : ISR
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Journal of economic psychology : research in economic psychology and behavioral economics
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Brand communities and new product adoption : the influence and limits of oppositional loyalty
Thompson, Scott A.
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Sinha, Rajiv K.
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2010
Persistent link: https://www.econbiz.de/10003924383
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