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~isPartOf:"Brand the Future : systematische Markenentwicklung im B2B"
~isPartOf:"Journal of economic psychology : research in economic psychology and behavioral economics"
~isPartOf:"Journal of marketing research : JMR"
~subject:"Attribute-based strategies"
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Brand the Future : systematische Markenentwicklung im B2B
Journal of economic psychology : research in economic psychology and behavioral economics
Journal of marketing research : JMR
Journal of Economic Psychology
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From quality to quantity : the role of common features in consumer preference
Su, Yin
;
Rao, Li-lin
;
Li, Xingshan
;
Wang, Yong
;
Li, Shu
- In:
Journal of economic psychology : research in economic …
33
(
2012
)
6
,
pp. 1043-1058
Persistent link: https://www.econbiz.de/10009687464
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