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~isPartOf:"Brands and branding geographies"
~isPartOf:"The journal of brand management : an international journal"
~subject:"Bulgaria"
~subject:"Standortmarketing"
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Brands and branding geographies
The journal of brand management : an international journal
Journal of marketing management : MM
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Arbeitspapier / HHL, Leipzig Graduate School of Management
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Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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It's all about the brand : place brand credibility, place attachment, and consumer loyalty
Reitsamer, Bernd
;
Brunner-Sperdin, Alexandra
- In:
The journal of brand management : an international journal
28
(
2021
)
3
,
pp. 291-301
Persistent link: https://www.econbiz.de/10012550279
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2
Arctic narratives : brewing a brand with neolocalism
Ikäheimo, Janne P.
- In:
The journal of brand management : an international journal
28
(
2021
)
4
,
pp. 374-387
Persistent link: https://www.econbiz.de/10012550322
Saved in:
3
The making of place : consumers and place-affiliated brands
Moor, Liz
- In:
Brands and branding geographies
,
(pp. 75-90)
.
2011
Persistent link: https://www.econbiz.de/10009296600
Saved in:
4
Of places and brands
Papadopoulos, Nicolas G.
- In:
Brands and branding geographies
,
(pp. 25-43)
.
2011
Persistent link: https://www.econbiz.de/10009296605
Saved in:
5
Consumer capitalism and brand fetishism : the case of fashion brands in Bulgaria
Ermann, Ulrich
- In:
Brands and branding geographies
,
(pp. 107 - 124)
.
2011
Persistent link: https://www.econbiz.de/10014566595
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