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~isPartOf:"Bridging tourism theory and practice"
~isPartOf:"Multi-channel marketing, branding and retail design : new challenges and opportunities"
~type_genre:"Accompanied by computer file"
~type_genre:"Dissertation u.a. Prüfungsschriften"
~type_genre:"Elektronischer Datenträger als Beilage"
~type_genre:"Fallstudie"
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Conference on "Service Quality in Hospitality and Tourism: Experiencing Persian Heritage" <2016, Isfahan>
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Bridging tourism theory and practice
Multi-channel marketing, branding and retail design : new challenges and opportunities
Praxisorientiertes Eventmanagement : Events erfolgreich planen, umsetzen und bewerten
4
Event-Marketing : Trends und Entwicklungen
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Social enterprise and special events : market-based approaches to mission-driven gatherings
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Journal of hospitality marketing & management
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Kulturtourismus zu Beginn des 21. Jahrhunderts : Festschrift für Albrecht Steinecke
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Memorable customer experiences : a research anthology
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Die kreative Organisation : Führungsverantwortung wahrnehmen ; kreative Mitunternehmer entfesseln ; Chancen im globalen Wettbewerb gestalten
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Handbook of research on management of cultural products : e-relationship marketing and accessibility perspectives
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Handel und Internationales Marketing/Retailing and international marketing
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Innovationen im sektoralen Marketing : Festschrift zum 60. Geburtstag von Fritz Scheuch ; mit 15 Tabellen
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International journal of arts management
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Managing consumer services : factory or theater?
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ECONIS (ZBW)
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Quality services and experiences in hospitality and tourism
Cai, Liping A.
(
ed.
);
ʿAlāʾ-ad-Dīnī, Pūyā
(
ed.
)
-
Conference on "Service Quality in Hospitality and …
-
2018
-
First edition
Persistent link: https://www.econbiz.de/10011999331
Saved in:
2
Front of house design and marketing effects : town and city streetscapes and meaning in exterior retail brand experience
McIntyre, Charles
- In:
Multi-channel marketing, branding and retail design : …
,
(pp. 101-133)
.
2016
Persistent link: https://www.econbiz.de/10011582600
Saved in:
3
Small store design and marketing effects : experiential developments in SME fashion pop-up store strategies
Alexander, Bethan
;
Bain, Jessie Kaitlin
- In:
Multi-channel marketing, branding and retail design : …
,
(pp. 163-192)
.
2016
Persistent link: https://www.econbiz.de/10011582608
Saved in:
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