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~isPartOf:"British journal of management"
~isPartOf:"European journal of marketing : EJM"
~isPartOf:"Journal of strategic marketing"
~subject:"Bibliometrics"
~subject:"Content validity"
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British journal of management
European journal of marketing : EJM
Journal of strategic marketing
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Measurement in the social sciences: where C-OAR-SE delivers and where it does not
Salzberger, Thomas
;
Sarstedt, Marko
;
Diamantopoulos, …
- In:
European journal of marketing : EJM
50
(
2016
)
11
,
pp. 1942-1952
Persistent link: https://www.econbiz.de/10011641410
Saved in:
2
Exploring the construct of segmentation effectiveness : insights from international companies and experts
Foedermayr, Eva K.
;
Diamantopoulos, Adamantios
- In:
Journal of strategic marketing
16
(
2008
)
2
,
pp. 129-156
Persistent link: https://www.econbiz.de/10003759914
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