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~isPartOf:"British journal of management"
~language:"bul"
~language:"deu"
~language:"eng"
~language:"msa"
~person:"Diamantopoulos, Adamantios"
~person:"Neslin, Scott A."
~person:"Nguyen, Hang T."
~subject:"Brand loyalty"
~subject:"Conditional rebates"
~subject:"Consumer behaviour"
~subject:"Corporate social responsibility"
~subject:"Internet marketing"
~subject:"Lieferkette"
~subject:"SME"
~type_genre:"Article in journal"
~type_genre:"Handbook"
~type_genre:"Konferenzbeitrag"
~type_genre:"Textbook"
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Brand loyalty
Conditional rebates
Consumer behaviour
Corporate social responsibility
Internet marketing
Lieferkette
SME
Designation of origin
2
Herkunftsbezeichnung
2
Konsumentenverhalten
2
Advertising effects
1
Brand
1
Brand image
1
Brand management
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Kaufentscheidung
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Markenartikel
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Markenimage
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Perception
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Romania
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Rumänien
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Visual perception
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Bulgarian
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Diamantopoulos, Adamantios
Neslin, Scott A.
Nguyen, Hang T.
Budhwar, Pawan S.
2
Dennis, Charles
2
Florack, Arnd
2
Hussain, Nazim
2
Khan, Sana Akbar
2
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2
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1
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1
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1
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1
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1
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1
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1
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1
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British journal of management
Journal of business research : JBR
14
Journal of international marketing
11
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
10
International marketing review
4
Journal of retailing
4
British journal of management : BJM
2
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
2
Journal of marketing
2
Journal of marketing research : JMR
2
MSI reports : working paper series
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
European journal of marketing : EJM
1
Foundations and trends in marketing : FTMKT
1
Journal of global marketing
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of service research : JSR
1
Journal of the Academy of Marketing Science
1
Management international review : mir ; journal of international business
1
Marketing letters : a journal of research in marketing
1
The journal of product & brand management
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ECONIS (ZBW)
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1
Eyes wide shut? : understanding and managing consumers’ visual processing of country-of-origin cues
Halkias, Georgios
;
Florack, Arnd
;
Diamantopoulos, Adamantios
- In:
British journal of management
33
(
2022
)
3
,
pp. 1432-1446
Persistent link: https://www.econbiz.de/10013331130
Saved in:
2
The interplay of brand, brand origin and brand user stereotypes in forming value perceptions
Gidaković, Petar
;
Szőcs, Ilona
;
Diamantopoulos, Adamantios
- In:
British journal of management
33
(
2022
)
4
,
pp. 1924-1949
Persistent link: https://www.econbiz.de/10013463552
Saved in:
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