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~isPartOf:"Business & information systems engineering : BISE ; the international journal of Wirtschaftsinformatik"
~subject:"Mobile Business"
~subject:"mobile marketing"
~type_genre:"Article in journal"
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Business & information systems engineering : BISE ; the international journal of Wirtschaftsinformatik
International journal of internet marketing and advertising : IJIMA
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Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Asia Pacific journal of marketing and logistics
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Intermodal mobility
Willing, Christoph
;
Brandt, Tobias
;
Neumann, Dirk
- In:
Business & information systems engineering : BISE ; the …
59
(
2017
)
3
,
pp. 173-179
Persistent link: https://www.econbiz.de/10011719690
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