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~isPartOf:"Business and Economic Research : BER"
~subject:"Advertising effects"
~subject:"Werbung"
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Business and Economic Research : BER
International journal of advertising : the quarterly review of marketing communications
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Journal of advertising : official publication of the American Academy of Advertising
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Journal of current issues and research in advertising : JCIRA
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Journal of advertising research
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Journal of business research : JBR
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History of retailing and consumption
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Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
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European journal of marketing : EJM
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Journal of promotion management : JPM
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Services marketing quarterly
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International advertising and communication : current insights and empirical findings
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International journal of advertising : the review of marketing communications
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Journal of global marketing
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Australasian marketing journal
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Bridging the gap between advertising academia and practice
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Contemporary economic policy : a journal of Western Economic Association International
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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International marketing review
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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Advertising and violence : concepts and perspectives
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Utilizing self perception theory to explain social media behavior relative to print advertisement 2-D codes
Roehm, Michelle Lynn
;
Roehm, Harper Andrew
- In:
Business and Economic Research : BER
6
(
2016
)
1
,
pp. 33-45
Persistent link: https://www.econbiz.de/10011452446
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