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~isPartOf:"Business history review"
~isPartOf:"Journal of consumer marketing"
~isPartOf:"Journal of global fashion marketing : JGfM"
~person:"Cedrola, Elena"
~subject:"Clothing industry"
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Business history review
Journal of consumer marketing
Journal of global fashion marketing : JGfM
Digital Transformation for Fashion and Luxury Brands : Theory and Practice
2
Fashion branding and communication : core strategies of European luxury brands
1
Palgrave Pivot
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Palgrave studies in practice: global fashion brand management
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Reinventing Fashion Retailing : Digitalising, Gamifying, Entrepreneuring
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Key success factors to be sustainable and innovative in the textile and
fashion
industry : evidence from two Italian luxury brands
Bernardi, Alberta
;
Cantù, Chiara Luisa
;
Cedrola, Elena
- In:
Journal of global fashion marketing : JGfM
13
(
2022
)
2
,
pp. 116-133
Persistent link: https://www.econbiz.de/10013270691
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