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~isPartOf:"Business horizons"
~isPartOf:"Legends in marketing"
~person:"Kotler, Philip"
~person:"Murphy, Patrick E."
~person:"Skuba, Charles J."
~subject:"Statistik"
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A guide to gathering expert estimat : the treatment of unscientific data
Kotler, Philip
- In:
Business horizons
13
(
1970
)
5
,
pp. 79-80
Persistent link: https://www.econbiz.de/10003607073
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