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~isPartOf:"Business horizons"
~isPartOf:"Telecommunications policy : the international journal of digital economy, data sciences and new media"
~subject:"Brand image"
~subject:"Digitale Plattform"
~subject:"Information technology"
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Brand image
Digitale Plattform
Information technology
Social Web
131
Social web
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Internet marketing
54
Online-Marketing
54
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48
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20
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2
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Business horizons
Telecommunications policy : the international journal of digital economy, data sciences and new media
Journal of business research : JBR
88
Journal of retailing and consumer services
41
The journal of product & brand management
39
The journal of brand management : an international journal
37
Technological forecasting & social change : an international journal
34
International journal of internet marketing and advertising : IJIMA
31
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
26
Information systems research : ISR
25
Tourism management : research, policies, practice
20
Electronic markets : EM ; the international journal of electronic commerce and business media
16
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
16
Journal of management information systems : JMIS
15
Journal of marketing communications
15
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
14
Journal of marketing management : JMM ; journal of the Academy of Marketing
14
Journal of promotion management : innovations in planning and applied research
14
Cogent business & management
13
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
13
Tourism management perspectives : TMP
13
International journal of advertising : the review of marketing communications
12
International journal of electronic commerce : IJEC
11
International journal of hospitality management
11
Journal of internet commerce
11
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
11
Management information systems : mis quarterly
11
Management science : journal of the Institute for Operations Research and the Management Sciences
11
Springer eBook Collection
11
Journal of marketing
10
Marketing intelligence & planning
10
Psychology & marketing
10
Asia Pacific journal of marketing and logistics
9
Discussion papers / CEPR
9
Electronic commerce research
9
Industrial marketing management : the international journal for industrial and high-tech firms
9
International journal of business information systems : IJBIS
9
Internet policy review : journal on internet regulation
9
Journal of fashion marketing and management
9
Journal of open innovation : technology, market, and complexity
9
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ECONIS (ZBW)
27
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1
Digital Davids, global Goliaths, and the Web3 sling
Gala, Kaushik
- In:
Business horizons
67
(
2024
)
1
,
pp. 5-17
Persistent link: https://www.econbiz.de/10014456138
Saved in:
2
A practical guide to SEC financial reporting and disclosures for successful regulatory crowdfunding
Axelton, Zhuoli
;
Chandna, Vallari
- In:
Business horizons
66
(
2023
)
6
,
pp. 709-719
Persistent link: https://www.econbiz.de/10014433614
Saved in:
3
The more they know : using transparent online communication to combat fake online reviews
Wang, Yiru
;
Zamudio, César
;
Jewell, Robert D.
- In:
Business horizons
66
(
2023
)
6
,
pp. 753-764
Persistent link: https://www.econbiz.de/10014433619
Saved in:
4
Research trends of digital platforms : a survey of the literature from 2018 to 2021
Ha, Seungyeon
;
Park, Yujun
;
Kim, Jongpyo
;
Kim, Seongcheol
- In:
Telecommunications policy : the international journal …
47
(
2023
)
8
,
pp. 1-16
Persistent link: https://www.econbiz.de/10014559144
Saved in:
5
Social entrepreneurship and digital platforms : crowdfunding in the sharing-economy era
Chandna, Vallari
- In:
Business horizons
65
(
2022
)
1
,
pp. 21-31
Persistent link: https://www.econbiz.de/10012939470
Saved in:
6
From AI to digital transformation : the AI readiness framework
Holmström, Jonny
- In:
Business horizons
65
(
2022
)
3
,
pp. 329-339
Persistent link: https://www.econbiz.de/10013207707
Saved in:
7
ICT for healthy and active aging : the elderly as first and last movers
Vicente, María Rosalia
- In:
Telecommunications policy : the international journal …
46
(
2022
)
3
,
pp. 1-13
Persistent link: https://www.econbiz.de/10013204802
Saved in:
8
Digital technologies and financial inclusion in Sub-Saharan Africa
Kouladoum, Jean-Claude
;
Wirajing, Muhamadu Awal Kindzeka
; …
- In:
Telecommunications policy : the international journal …
46
(
2022
)
9
,
pp. 1-15
Persistent link: https://www.econbiz.de/10013442764
Saved in:
9
Digital platforms in Africa : a case-study of Jumia Egypt's digital platform
Badran, Mona Farid
- In:
Telecommunications policy : the international journal …
45
(
2021
)
3
,
pp. 1-15
Persistent link: https://www.econbiz.de/10012614765
Saved in:
10
Digital transformation : five recommendations for the digitally conscious firm
Saarikko, Ted
;
Westergren, Ulrika H.
;
Blomquist, Tomas
- In:
Business horizons
63
(
2020
)
6
,
pp. 825-839
Persistent link: https://www.econbiz.de/10012388426
Saved in:
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