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~isPartOf:"Business horizons"
~isPartOf:"The journal of supply chain management : a global review of purchasing and supply"
~person:"Eisingerich, Andreas B"
~subject:"Consumer behaviour"
~subject:"Leadership style"
~subject:"Lieferkette"
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Eisingerich, Andreas B
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Business horizons
The journal of supply chain management : a global review of purchasing and supply
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Building a competitive advantage based on transparency : when and why does transparency matter for corporate social responsibility?
Liu, Yeyi
;
Heinberg, Martin
;
Huang, Xuan
;
Eisingerich, …
- In:
Business horizons
66
(
2023
)
4
,
pp. 517-527
Persistent link: https://www.econbiz.de/10014333502
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Exploring the changing role of brand archetypes in customer-brand relationships : why try to be a hero when your brand can be more?
Merlo, Omar
;
Eisingerich, Andreas B
;
Gillingwater, Richard
- In:
Business horizons
66
(
2023
)
5
,
pp. 615-629
Persistent link: https://www.econbiz.de/10014382987
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