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~isPartOf:"Business relationship management and marketing"
~person:"Büschken, Joachim"
~person:"Jacob, Frank"
~person:"Rangarajan, Deva"
~person:"Terho, Harri"
~person:"Woodside, Arch G."
~subject:"B-to-B-Marketing"
~subject:"Business-to-business marketing"
~subject:"Innovation management"
~subject:"Theorie"
~type_genre:"Article in journal"
~type_genre:"Aufsatz im Buch"
~type_genre:"Aufsatz in Zeitschrift"
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B-to-B-Marketing
Business-to-business marketing
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Büschken, Joachim
Jacob, Frank
Rangarajan, Deva
Terho, Harri
Woodside, Arch G.
Kleinaltenkamp, Michael
5
Geiger, Ingmar
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Plinke, Wulff
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Söllner, Albrecht
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Business relationship management and marketing
Industrial marketing management : the international journal for industrial and high-tech firms
18
The journal of business & industrial marketing
3
Journal of business-to-business marketing
2
Business horizons
1
Business-to-business marketing management : strategies, cases and solutions
1
Die Kausalanalyse : ein Instrument der empirischen betriebswirtschaftlichen Forschung
1
European journal of marketing
1
Field guide to case study research in business-to-business marketing and purchasing
1
Fundamentals of business-to-business marketing
1
Handbook of business-to-business marketing
1
Innovationen für das Industriegütermarketing : Festschrift für Professor Dr. Dr. h. c. Klaus Backhaus zum 60. Geburtstag
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of personal selling & sales management
1
Journal of the Academy of Marketing Science
1
MIT sloan management review
1
Probleme und Trends in der Marketing-Forschung : Festschrift für Professor Dr. Peter Hammann zum 60. Geburtstag
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ECONIS (ZBW)
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Repeat purchasing in business relationships
Jacob, Frank
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2015
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