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~isPartOf:"Business research quarterly : BRQ"
~person:"Bigné Alcañiz, J. Enrique"
~person:"Mayzlin, Dina"
~subject:"Data Mining"
~subject:"Konsumentenverhalten"
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Business research quarterly : BRQ
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Does social climate influence positive eWOM? : a study of heavy-users of online communities
Ruiz Mafe, Carla
;
Bigné Alcañiz, J. Enrique
;
Sanz …
- In:
Business research quarterly : BRQ
21
(
2018
)
1
,
pp. 26-38
Persistent link: https://www.econbiz.de/10011989522
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