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The impact of green marketing on collective behaviour : experimental evidence from the sports industry
Gionfriddo, Gianluca
;
Rizzi, Francesco
;
Daddi, Tiberio
; …
- In:
Business strategy and the environment
32
(
2023
)
8
,
pp. 5349-5367
Persistent link: https://www.econbiz.de/10014466603
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