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~isPartOf:"Business-to-Business-Marketing : Berliner Reihe ; Arbeitspapiere"
~person:"Böcker, Jens"
~person:"Godefroid, Peter"
~person:"Jacob, Frank"
~person:"Plötner, Olaf"
~subject:"B-to-B-Marketing"
~subject:"Customer integration"
~subject:"Services marketing"
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B-to-B-Marketing
Customer integration
Services marketing
Business-to-business marketing
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Böcker, Jens
Godefroid, Peter
Jacob, Frank
Plötner, Olaf
Kleinaltenkamp, Michael
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Schmäh, Marco
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Business-to-Business-Marketing : Berliner Reihe ; Arbeitspapiere
Industrial marketing management : the international journal for industrial and high-tech firms
4
Modernes Marketing für Studium und Praxis
3
Business relationship management and marketing
1
Forschungsbericht zum Marketing
1
Fundamentals of business-to-business marketing
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Gabler Edition Wissenschaft
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Harvard-Business-Manager : das Wissen der Besten
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Neue betriebswirtschaftliche Forschung : Nbf
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Probleme und Trends in der Marketing-Forschung : Festschrift für Professor Dr. Peter Hammann zum 60. Geburtstag
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Springer eBook Collection / Business and Economics
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ECONIS (ZBW)
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Einzelkundenbezogene Produktgestaltung - Ergebnisse einer empirischen Untersuchung
Jacob, Frank
;
Kleinaltenkamp, Michael
-
1994
Persistent link: https://www.econbiz.de/10000927480
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Risikohandhabung und Vertrauen des Kunden
Plötner, Olaf
-
1993
Persistent link: https://www.econbiz.de/10000931673
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