//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"CEPR Discussion Papers"
~isPartOf:"Information economics and policy : IEP"
~isPartOf:"JMM : the international journal on media management"
~source:"econis"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"television"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Fernsehprogramm
17
Television programme
17
USA
17
United States
17
Fernsehen
13
Television
13
Theorie
10
Theory
10
Cable television
8
Fernsehsender
8
Fernsehwerbung
8
Kabelfernsehen
8
Television advertising
8
Television industry
8
Commercial television
5
Privater Fernsehsender
5
Advertising effects
4
Competition
4
Product differentiation
4
Produktdifferenzierung
4
Welfare analysis
4
Werbewirkung
4
Wettbewerb
4
Wohlfahrtsanalyse
4
Brand image
3
Brand management
3
Consumer behaviour
3
Estimation
3
Film industry
3
Filmwirtschaft
3
Großbritannien
3
Innovation adoption
3
Innovation diffusion
3
Innovationsakzeptanz
3
Innovationsdiffusion
3
Konsumentenverhalten
3
Markenführung
3
Markenimage
3
Media usage
3
Mediennutzung
3
more ...
less ...
Online availability
All
Undetermined
12
Type of publication
All
Article
48
Type of publication (narrower categories)
All
Article in journal
48
Aufsatz in Zeitschrift
48
Language
All
English
48
Author
All
Ferguson, Douglas A.
3
Greer, Clark F.
3
Chae, Suchan
2
Coffey, Amy Jo
2
Abramowitz, Amy D.
1
Adams-Bloom, Terry
1
Altmeppen, Klaus-Dieter
1
Bayo-Moriones, Alberto
1
Bergquist, Kyle
1
Bourreau, Marc
1
Brito, Duarte
1
Brown, Stephen Mark
1
Cabizza, Mariella M.
1
Cha, Jiyoung
1
Chan-Olmsted, Sylvia M.
1
Chesnes, Matthew
1
Chon, Bum Soo
1
Cleary, Johanna
1
Crampes, Claude
1
Crawford, Gregory S.
1
Cullen, Joseph
1
Cuntz, Alexander
1
De Fraja, Gianni
1
Ducey, Richard V.
1
Etayo, Cristina
1
Faustino, Paulo
1
Flores Curiel, Daniel
1
Fortunato, John A.
1
Gimpel, Gregory
1
Gutiérrez Rentería, Maria Elena
1
Hino, Hayiel
1
Hollander, Abraham Jacob
1
Jin, Ginger Zhe
1
Karikari, John Agyei
1
Kendrick, Alice
1
Kim, Hyunchul
1
Kosterich, Allie
1
Ku, Linlin
1
Kwon, Kyounghee Hazel
1
Lantzsch, Katja
1
more ...
less ...
Published in...
All
CEPR Discussion Papers
Information economics and policy : IEP
JMM : the international journal on media management
The journal of media economics
119
Journal of advertising research
86
Reihe Arbeitspapiere des Instituts für Rundfunkökonomie an der Universität zu Köln
76
Telecommunications policy : the international journal of digital economy, data sciences and new media
48
Working paper / National Bureau of Economic Research, Inc.
42
NBER working paper series
35
Discussion paper / Centre for Economic Policy Research
30
Journal of advertising : official publication of the American Academy of Advertising
30
International journal of advertising : the quarterly review of marketing communications
29
NBER Working Paper
29
SpringerLink / Bücher
26
Handbuch Unterhaltungsproduktion : Beschaffung und Produktion von Fernsehunterhaltung
23
Journal of sports economics
23
Media-Perspektiven
22
Journal of media business studies
21
Journal of promotion management : JPM
21
Medienwirtschaft : MW ; Perspektiven der digitalen Transformation
21
ZDF-Schriftenreihe / Zweites Deutsches Fernsehen, Informations- und Presseabteilung, Öffentlichkeitsarbeit
20
Journal of marketing communications
19
Review of industrial organization : RIO
19
Kom / Kommission der Europäischen Gemeinschaften
16
CESifo working papers
15
Strategien erfolgreicher TV-Marken : eine internationale Analyse
14
Zur Ökonomie der Unterhaltungsproduktion
14
Journal of business research : JBR
13
Schriftenreihe der Landesmedienanstalten
13
Telematics and informatics : an interdisciplinary journal on the social impacts of new technologies
13
Applied economics
12
Discussion paper series / IZA
11
Europäische Hochschulschriften / 5
11
Gabler Edition Wissenschaft
11
P / the Rand Corporation
11
Prometheus : critical studies in innovation
11
Sind ARD und ZDF noch zu retten? : Tabuzonen im öffentlich-rechtlichen Rundfunk
11
Technological forecasting & social change : an international journal
11
The journal of industrial economics
11
International journal of sport finance
10
International journal on media management : JMM
10
more ...
less ...
Source
All
ECONIS (ZBW)
RePEc
10
Showing
1
-
10
of
48
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Exclusive content and platform competition in Latin America
Cuntz, Alexander
;
Bergquist, Kyle
- In:
Information economics and policy : IEP
60
(
2022
),
pp. 1-19
Persistent link: https://www.econbiz.de/10013426761
Saved in:
2
Revisiting quality
television
: audience perceptions
Bayo-Moriones, Alberto
;
Etayo, Cristina
; …
- In:
JMM : the international journal on media management
20
(
2018
)
3
,
pp. 193-215
Persistent link: https://www.econbiz.de/10011975613
Saved in:
3
Windowed distribution strategies for substitutive
television
content : an audience-centric typology
Shay, Ronen
- In:
JMM : the international journal on media management
17
(
2015
)
3
,
pp. 175-193
Persistent link: https://www.econbiz.de/10011432584
Saved in:
4
No more status quo! : Canadian web-series creators’ entrepreneurial motives through a contextualized "entrepreneuring as emancipation" framework
Zboralska, Emilia
- In:
JMM : the international journal on media management
19
(
2017
)
1
,
pp. 29-53
Persistent link: https://www.econbiz.de/10011696369
Saved in:
5
Reconfiguring the "hits" : the new portrait of
television
program success in an era of big data
Kosterich, Allie
- In:
JMM : the international journal on media management
18
(
2016
)
1
,
pp. 43-58
Persistent link: https://www.econbiz.de/10011529118
Saved in:
6
Public service broadcasting, children’s
television
, and market failure : the case of the United Kingdom
Steemers, Jeanette
- In:
JMM : the international journal on media management
19
(
2017
)
4
,
pp. 298-314
Persistent link: https://www.econbiz.de/10011810309
Saved in:
7
Funding contemporary children's
television
: how digital convergence encourages retro reboots
Potter, Anna
- In:
JMM : the international journal on media management
19
(
2017
)
2
,
pp. 108-122
Persistent link: https://www.econbiz.de/10011706509
Saved in:
8
Exclusive quality : why exclusive distribution may benefit the TV-viewers
Stennek, Johan
- In:
Information economics and policy : IEP
26
(
2014
),
pp. 42-57
Persistent link: https://www.econbiz.de/10010411289
Saved in:
9
Agenda-setting through the
television
programming schedule : an examination of Major League Baseball on Fox
Fortunato, John A.
- In:
JMM : the international journal on media management
18
(
2016
)
3/4
,
pp. 163-180
Persistent link: https://www.econbiz.de/10011649321
Saved in:
10
Direct-to-consumer advertising and online search
Chesnes, Matthew
;
Jin, Ginger Zhe
- In:
Information economics and policy : IEP
46
(
2019
),
pp. 1-22
Persistent link: https://www.econbiz.de/10012301759
Saved in:
1
2
3
4
5
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->